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Inspiring the new cultural shift at Primesight

From the lessons of Buddha to the growing importance of well-being, Primesight's commercial director, Chris Forrester, enters 2015 in contemplative fashion.

 

Tetley launches ad with Tea Folk in middle of medieval battle

Tetley, the tea brand, is set to launch the second TV ad in its £13 million ad push on Christmas Eve.

 

Karl Marsden: 'In the year ahead, trust has a major role to play'

Multi-platform print-based media brands can play a big part in the media landscape of 2015, says Karl Marsden, managing director of Shortlist Media.

 

Top 10 media buyers

1. Mark Collins Collins remains the industry s most significant media buyer following the collapse of the Publicis/Omnicom merger. The Group M operation that he spearheads still controls at least a third of all the UK s trackable media spend. He st...

 

Mail Advertising restructures under Rosemary Gorman

Mail Advertising, the commercial operation for the Daily Mail and Mail on Sunday, has merged its classified and display advertising sales teams under Rosemary Gorman as part of a group restructure.

 

Technics apes Beats with music platform launch

Technics, the audio brand, has relaunched after six years with a new music service and ad campaign designed to "evoke the feeling of rediscovering music".

 

Managing director Jane Macken leaves Haymarket after 26 years

Jane Macken, managing director of Haymarket Business Media, home to Campaign, Marketing and PR Week, is leaving the publishing group after 26 years in the company.

 

Karen Stacey to replace Simon Rees at DCM

Simon Rees is stepping down as chief executive of Digital Cinema Media (DCM) at the end of January, to be replaced by interim leader Karen Stacey.

 

Auto Trader to launch £6.5 million TV ad on Boxing Day

Auto Trader, the marketplace for new and used cars, is launching a £6.5 million TV campaign on Boxing Day, drawing on the different ways people look for their perfect car.

 

Google launches 2014 Zeitgeist video

Robin Williams, the comic actor who took his own life in August, was the most popular Google search in 2014, according to data released by the search engine.

 

Johnston Press hires creative and sales directors

Johnston Press has appointed Andrew Cunning, the creative director at Harper Collins Publishers, as chief creative officer and hired Liam Reynolds to lead its national ad sales.

 

News UK appoints Omnicom's Chris Amor as trading director

News UK Commercial has hired Omnicom Media Group's Chris Amor to replace Matt Shreeve as the publishing group's trading director.

 

Carat hires Sally Silver as head of govt media team

Carat has appointed Sally Silver, M4C's head of digital, to head up its government media team following the account's move into the Dentsu Aegis Network.

 

BT in talks to buy EE for £12.5bn

BT Group has entered into exclusive talks to buy EE from the European mobile operators Deutsche Telekom and Orange for £12.5 billion.

 

McCann Bristol looks for young creatives with 'big balls'

McCann Bristol has created an online recruitment campaign that offers young creatives the chance to earn £100,000 in one month.

 

Age UK encourages donations in place of secret Santa gifts

Age UK, the charity for older people, is encouraging people to donate the money they would spend on a secret Santa gift to the charity.

 

Medium of the Year 2014: Facebook

After rolling out a series of tools to collaborate with agencies better and focusing on its video ad offering, the world's biggest social network became a grown-up advertising medium in 2014.

 

Alan Rusbridger to step down as editor-in-chief of Guardian

Alan Rusbridger will step down as editor-in-chief of Guardian News & Media in the summer of 2015, ending 20 years as one of the UK's most influential and outspoken editorial leaders.

 

Will Hayward: 'Why 2014 was such a significant year for Buzzfeed'

In a sea of change, 2014 has been a tipping point for nascent publishing business Buzzfeed, says vice president of Europe, Will Hayward.

 

My Media Week: Lucy Sinclair

This week, Lucy Sinclair, chief marketing officer, Johnston Press is inspired by fearless innovation in the Land of the Midnight Sun.

 
 

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