Digital media news & analysis
What did you create for the show? Play the World is essentially an instrument where, when you press a note, it finds that note in a radio station from around the world. It sounds musical but also a bit cacophonous, as if you are tuning the radio, an...
Online advertising fraud has caught the headlines recently after the Interactive Advertising Bureau's estimate that as much as 36 per cent of web traffic is considered fake and Twitter revealed that 23 million of its users are bots.
The people I know in the UK media business have little time for the terms "native advertising" or "organic reach".
The inclusion of a plastic bottle of water in the publicity shots for the new series of ITV's Downton Abbey sent social media into overdrive.
VivaKi, Publicis Groupe's trading arm, has promoted the UK general manager of its programmatic media platform Audience On Demand (AOD), Geoff Smith, to the newly created role of vice-president of EMEA.
Some 8,000 youngsters packed themselves into Alexandra Palace on Saturday to meet their online idols. Campaign spoke to some of the YouTube stars, as well as the people connecting them with brands.
IPC Media maintained its dominance in the home interests sector in the first half of 2014, with its Ideal Home, Style at Home and Living etc, all increasing their combined print and digital circulations.
The digital transition taking place within the UK's magazine industry was highlighted in today's report for the first six months of 2014 by the Audit Bureau of Circulations.
As The Week reports its first digital ABC, chief executive Kerin O'Connor talks about the reasons why Dennis Publishing made the move and why it is not included along side the magazine in the official ABC audit.
Hello!'s circulation has overtaken OK! magazine for the first time in 15 years, according to the latest report from the Audit Bureau of Circulations.
The Signature deal highlights outdoor's ability to deliver innovative solutions rooted in technology. By James Copley.
With the completion of the Oculus deal, Facebook has possibly signalled the advent of the next big wave of digital advertising; one that has been impossible to miss: smart wearables, the Internet of Things, Google Glass and so on. It would be silly, ...
Top domestic football has fuelled Sky's success, so could the broadcaster prosper without it, Maisie McCabe asks.
Things we like: Collaboration between Hearst and Global and The Sun and Google, and free Wi-Fi on buses
Some things in the media business we liked in the week up to 15 August, and one thing we didn't...
The channel says a repositioning will boost viewing figures that have been held back by Barb's system.
Hearst's Company magazine aimed at 16-24 year old females, is set to become a standalone digital brand after its October issue out next month.
The mighty and venerable consumer magazine publisher IPC Media, 150 years old and with 60-plus brands in its stable, is the latest new type of member at the Content Marketing Association, so why the shift?
BuzzFeed has outlined its expansion plans after raising $50 million (£30 million) of investment from the venture capitalist Andreessen Horowitz.
Care for the Wild, the wildlife charity, has brought together some of the "cats of the internet" for a new online film to raise money for endangered lions and tigers.
Now TV, BSkyB's internet TV service, is launching an interactive digital-out-of-home campaign in the style of the arcade game Whac-A-Mole in cinemas across the UK from tomorrow (9 August).
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