Pepsi Max has bested rival Coca-Cola with a follow up to their hidden-camera "test drive" viral from 2013.
Cobra, the Molson Coors Indian beer, has launched its biggest marketing campaign to date, introducing a charismatic entrepreneur 'The Boss' who runs the Cobra brewery and a bra company.
Edeka, the German supermarket, has entered the viral chart three times this week with ads shared more than 270,000 times combined.
Has Twitter become a casino for brands eager to harness the capacity of big live events from the Baftas to the Super Bowl to the Oscars to pull in vast audiences? Some recent experiences seem to suggest real-time engagement with consumers by adve...
Droga5 Europe has produced its first piece of work since being established in 2013, for new client Beats by Dre.
Sir Michael Parkinson, the former talkshow host, has signed a deal with Waitrose to host a series of shows on the supermarket's online TV channel in the spring.
"Dumb ways to die" returned to the Campaign Viral Chart this week with a Valentine's ad for Metro Trains in Melbourne, after it was shared 160,000 times.
An ad from the Canadian Institute for Diversity and Inclusion is the most-shared ad in the week that the Winter Olympic Games launched in Sochi.
Dorcel Store, the premium French sex toys retailer, has launched a Valentine's Day-themed campaign to promote its vibrators.
Karmarama and its sister agencies Kream and Kaper have created this year's Fairtrade Fortnight campaign, which will aim to make banana farmer 'Foncho' famous for two weeks from 24 February.
Budweiser's schmaltzy "puppy love" ad has bested an ad featuring Arnold Schwarzenegger in this week's Super Bowl dominated viral ad chart.
The Super Bowl used to be about the battle of advertising budgets, now it's a war of the social newsrooms, a new environment full of promise for plucky challenger brands, says Carat's managing director, Matthew Hook.
Kepak, the convenience food company, is introducing a "hunger monkey" character in an ad campaign for its pre-prepared Rustlers burger.
Arnold Schwarzenegger, actor and former Governor of California, dons a dubious disguise in this week's most-shared ad to dispense health and fitness advice to members of a gym.
BSkyB is launching a YouTube channel that will broadcast whole episodes from some of its most high-profile series, as part of the company's biggest ever push for its entertainment programming.
Twentieth Century Fox's bizarre hidden-camera ad for its 'Devil's Due' movie has topped this week's viral chart with more than one million shares this week alone.
OnePiece, the Norwegian clothing company, is inviting customers to share its #HackTheSale campaign on Facebook and Twitter, to collectively drive down the price of a "onesie" jumpsuit.
Premier Inn, the hotel chain, has launched a £15 million ad campaign, the brand's largest media spend to date
Tesco, American Airlines and Audi are among more than 40 brands that have signed up for BSkyB's targeted TV advertising service Sky AdSmart, which has launched following a six-month trial.
Procter & Gamble, the FMCG giant, has topped the viral chart this week with an ad based around its sponsorship of the Sochi 2014 Winter Olympics.
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