Additional Information


Content

Fast food marketing

 

The latest fast food advertising, campaign news, analysis and business insight in the fast food sectors.



Latest fast food news and analysis

Campaign Viral Chart: Budweiser Super Bowl 'lost puppy' ad tops list

Budweiser's Super Bowl ad "lost puppy" has topped this week's Campaign Viral Chart, which features several spots created for the game on Sunday.

 

It's time to expose this myth about 'junk food' ads

Each week, it seems as though there is another one. No, I m not talking about a shock departure. Although I don t think many of you anticipated Russ Lidstone s exit from Havas Worldwide London this time last week. I don t mean an executive creative...

 

Peperami to ditch crowdsourcing as new owner brings in BSUR

The new owner of Peperami is calling time on the brand's crowdsourced ads six years after former owner Unilever controversially dropped long-term ad agency partner Lowe to adopt the approach.

 

Labour plans curb on junk-food advertising

A 9pm watershed for ads featuring products with high sugar, salt or fat content is expected to be included in Labour's general election manifesto.

 

Domino's Pizza strikes two-year Hollyoaks sponsorship deal

Domino's Pizza has agreed a multi-million pound deal to sponsor youth-focused soap Hollyoaks for two years from next Monday.

 

Sainsbury's Christmas spot most-watched ad on YouTube in 2014

Sainsbury's Christmas ad has topped YouTube's most watched ads of 2014 in the UK, with the John Lewis festive ad in second place.

 

A day in the life of Daniel Kaplansky

EC1 is a dynamic place with businesses run by people who work and play hard. How do they do it? We have asked a range of the sector's leading lights to tell us how they spend their day. Here, Daniel Kaplansky, co-founder of LoveThyChef, the gourmet d...

 

Top 10 most-read Campaign news

A round-up of actor Jean Claude Van Damme's most epic ads is the most-read news story of 2014 on Campaign. We look at the top 10.

 

Lucky Generals wins Pot Noodle

Lucky Generals is replacing Mother as Pot Noodle's main creative agency after a competitive pitch.

 

Greggs seeks digital agency

Greggs, the bakery chain, is looking for agencies to handle its digital and social media account.

 

Mattessons extends relationship with Saatchis

Kerry Foods has extended its relationship with Saatchi & Saatchi London by appointing Saatchi & Saatchi X, the shopper marketing agency, to work on Mattessons Fridge Raiders.

 

Vizeum wins £60m Burger King European media business

Burger King, the fast-food chain, has appointed Vizeum to handle its consolidated European media planning and buying account, estimated to be worth €74 million (£58.7 million).

 

Domino's drivers deliver in dodgems in fairground-themed TV ad for doughnuts

Domino's Pizza has rolled out a fairground-themed TV ad to promote the launch its hot doughnuts, the latest addition to its menu.

 

In pictures: Campaign Media Awards 2014

More than 550 leaders from media agencies, media owners and advertisers celebrated creativity in the media business at the Campaign Media Awards, held at the London Hilton on Wednesday 19 October.

 

Instagram partners with Omnicom to launch ad service in the UK

Instagram, the photo-sharing app acquired by Facebook in 2012, has launched its much-anticipated advertising service in the UK today through an initial partnership with Omnicom Media Group.

 

Nando's extends relationship with 18 Feet & Rising

Nando's Grocery has appointed 18 Feet & Rising to its £4 million global advertising account, without a pitch.

 

McDonald's launches 40th anniversary campaign

McDonald's is marking 40 years in the UK with a TV campaign that frames the fast-food chain as the backdrop to life's big and small events.

 

3 top tips on how to save an epic social media fail

The latest brand to find itself at the centre of a social media storm was Greggs, purveyor of sausage rolls on the high street.

 

McDonald's 10 best UK ads

As McDonald's celebrates its 40th year in the UK, we take a look back at some of the ads created by Leo Burnett, which has worked with the fast-food brand UK for 28 of those 40 years.

 

The Red Brick Road picks up Just Eat business

Just Eat, the online takeaway service, has appointed The Red Brick Road as its lead creative agency.

 
 

Additional Information

Latest jobs Jobs web feed

Back to top ^