Financial services marketing
The latest financial advertising, campaign news, analysis and business insight in the banking, credit and insurance sectors.
Latest financial news and analysis
RateSetter, the peer-to-peer lender, has appointed Elvis as its first creative agency ahead of a multimillion-pound summer campaign.
McCann London and its sister agency, MRM Meteorite, have been appointed as joint agencies-of-record for the Qatar Financial Centre (QFC).
JWT is to revert to its roots after nine years, by renaming the agency J.Walter Thompson to coincide with its 150-year anniversary.
Google was among the UK's biggest advertisers last year, after a 50 per cent lift in total spend.
Charles Courtier, the global chief executive of MEC, has described the awarding of the $1 billion (£600 million) worldwide media account to his agency as a "life changing win" and "crucially important" to his network, in a missive to staff.
John Lewis has put the direct marketing account for its insurance brand up for review.
Halifax has handed Proximity London its CRM business after a four-way pitch.
The Payments Council has kicked off a new campaign to launch its mobile payments service Paym.
Isobar UK appoints Jon Boardman as managing director and Mark Wood is to step down as chief executive at media company Future, in this week's round-up of people moves in advertising, marketing, media and PR.
Direct Line has appointed Saatchi & Saatchi to its £46 million advertising account, ending its relationship with M&C Saatchi.
The Financial Conduct Authority (FCA), the new financial services regulator, has appointed M&C Saatchi and Saatchi Masius as it seeks to build consumer trust and confidence.
Direct Line has appointed Saatchi & Saatchi to its £46 million ad account, ending its relationship with M&C Saatchi.
Jeremy Lee applauds Saatchi Saatchi s efforts for HSBC: "Matching the high bar that JWT London bequeathed the agency was a big ask. And I think Saatchis has just about pulled it off." The spot was written by Rob Potts, art directed by Andy Jex and ...
James Swift thinks Santander is becoming a repeat offender: "I don t mind the idea behind this ad. The execution is fine too. It s just the length that infuriates me. There is no need to repeat the three-words-to-describe-something idea 11 times. I l...
RateSetter, the peer-to-peer lending company, is seeking its first creative agency to develop a multimillion-pound campaign.
888casino, the gambling site, is on the hunt for a creative agency to devise a campaign to reach UK and US consumers.
Invesco Perpetual, the investment management company, is looking for an agency to handle its digital advertising.
MasterCard has released a film of the Brazilian footballer Lucio talking about his experiences of the UEFA Champions League, ahead of tonight's games in the tournament.
PruProtect, the life protection insurance company, has hired BBD Perfect Storm to handle its advertising account.
W&K London hires husband and wife creative team Carlos Alija and Laura Sampedro, and General Mills names Jennifer Jorgensen as its new marketing director, in this week's round-up of people moves in advertising, marketing, media and PR.
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