King Digital Entertainment has launched a global ad campaign to promote its new game Candy Crush Soda Saga.More
Droga5 has promoted Sarah Thompson, its New York chief executive, and Jonny Bauer, the New York chief strategy officer, to global roles.
This week, Scott Knox, managing director of the Marketing Agencies Association, ponders media fragmentation, creative talent beyond London and whether texting might just be the future of awards judging.
The Brand Republic Digital Awards 2015 are officially open for entries and feature four new categories: Content Marketing; Best Use of Data in a Marketing Campaign; Digital Out of Home and International.
Publicis Groupe is dividing and integrating its newly acquired digital and design agency Nurun into both Publicis Worldwide and Razorfish Global.
Ari Levenfeld, the senior director of privacy and inventory quality at Rocket Fuel, the programmatic platform that was linked to ad fraud earlier this year, explains what it is doing to combat the issue.
Droga5 has won the luxury online retailer Farfetch's global advertising account.
Yahoo is to acquire BrightRoll, the programmatic video advertising platform, for $640 million (£402.7 million) in cash.
Vice, the global youth media company, has relaunched its flagship online channel Vice.com and hired Jeremy Paxman as a one-off contributor.
A new study reveals that young women are a demanding target to engage, writes Mason Lerner for Campaign US.
Peter Scott, the vice chairman of Engine Group, the owner of ad agency WCRS and digital agency Jam, is leaving the company.
The automaker's hashtag jiu jitsu demonstrates baseball's strength in social media, writes Mason Lerner for Campaign US.
Rémy Martin has handed DLKW Lowe lead agency status on its global advertising account following a competitive pitch.
Keith Hunt, a managing partner at the corporate finance advisors Results International, predicts Publicis Groupe's $3.7 billion purchase of Sapient will be the beginning of a string of acquisitions.
Burberry has launched its first global Christmas campaign, with a film starring Romeo Beckham, the 12-year-old son of David and Victoria.
Maurice Lévy, the chairman and chief executive of Publicis Groupe, has rejected suggestions that its $3.7 billion purchase of Sapient was the behaviour of a "jilted lover".
Publicis Groupe has agreed to buy "crown jewel" Sapient in a $3.7 billion (£2.3 billion) cash deal, to accelerate its digital expansion and put the failed merger with Omnicom behind it.
To mark today's spooky occasion, Campaign thought we would treat - not trick - you to the world's most-shared Halloween ads.
This week, Mauricio Sabogal, global CEO, Kinetic Worldwide, takes in late night Sumo, pro-democracy protests and Bangkok taxi chaos as he reviews OOH plans across markets.
Infiniti, the high-end car brand owned by Nissan, has hired Crispin Porter & Bogusky as its global creative agency.
Tiffany & Co has appointed MEC to its $100 million (£62 million) media planning and buying account, following a competitive pitch.
Latest jobs Jobs web feed
- Head of Marketing - Central Europe Salt £65000 - £100000 per annum + dependent on location, London
- Events Marketing Manager Salt £30000 - £40000 per annum, London
- Senior Planner, Direct Marketing /CRM Agency, London Direct Recruitment £70,000-100,000, London (Greater)
- Associate Creative Director MCG Associates Attractive Tax Free Salary , United Arab Emirates
- Design Director MCG Associates Attractive Tax Free Salary , Europe / France / United Arab Emirates / London (Greater) / London (Central), London (Greater)
- ACCOUNT DIRECTORS - Integrated/ATL/TTL/BTL/SP/Shopper/Retail - London - up to £50k Judi Patton £40k-£50k plus excellent benefits, London (Central), London (Greater)