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72andSunny wins global Axe brief

Unilever has handed its non-roster agency 72andSunny Amsterdam a global brief for Axe after a competitive pitch.

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JWT launches global digital agency Mirum

J Walter Thompson has announced the formation of a new global digital agency called Mirum, formed from 11 separate shops, including HeathWallace, Quirk and Activeark JWT in the UK.

 

Campaign Viral Chart: Budweiser Super Bowl 'lost puppy' ad tops list

Budweiser's Super Bowl ad "lost puppy" has topped this week's Campaign Viral Chart, which features several spots created for the game on Sunday.

 

Bloomberg launches business hub to expand beyond the city

Bloomberg has expanded its media footprint with the launch of a new flagship media site, Bloomberg Business, designed to broaden the financial giant's remit in the business world.

 

Unilever reviews £3bn global media

Unilever, the owner of Dove and Flora, is reviewing its £3 billion global media account.

 

Mark Read to become global chief executive at Wunderman

Mark Read, the chief executive at WPP Digital, has been named the global chief executive at Wunderman, replacing Daniel Morel.

 

Publicis Groupe extends deadline for Sapient deal again

Publicis Groupe has extended the deadline for Sapient shareholders to accept its $3.7 billion offer for a fourth time.

 

MailOnline posts record 199.4m global monthly browsers

Monthly visitors to MailOnline, the world's biggest English-language newsbrand, hit new highs of 199.4 million browsers in December 2014, according to figures from the Audit Bureau of Circulations.

 

Victoria's Secret joins Super Bowl melee to deliver Valentine's Day message

Lingerie chain Victoria's Secret is getting in on the Super Bowl action by releasing an online film of five models playing American Football and buying a TV spot during the big game.

 

Virgin Media COO Dana Strong to leave after 18 months

Cable TV company Liberty Global has appointed Dana Strong, the chief operating officer of its Virgin Media business, as senior vice-president and chief transformation officer.

 

Twitter buys ZipDial for $40m to aid users in emerging markets

Twitter has acquired mobile phone service ZipDial for a reported $40 million in an attempt to make the real-time social network more accessible to people in India and other emerging markets.

 

Luis Suárez and Gareth Bale say 'bring on the hate' in Adidas spot

Adidas has launched a new campaign for its range of football boots, featuring four stars of the game and the tagline #THEREWILLBEHATERS for those that always hate the talented.

 

Kiss FM and Film4 rapped for inappropriate swearing by Ofcom

Kiss FM is in hot water with Ofcom after broadcasting a track with offensive language and sexual references at a time when children were likely to be listening.

 

Paddy Power backs David Ginola's Fifa bid

David Ginola, the model, actor, pundit and former footballer, today launches his bid to replace Sepp Blatter as Fifa president in a campaign for Paddy Power.

 

Robert De Niro, Martin Scorsese and Leonardo DiCaprio star in casino campaign

Robert De Niro, Martin Scorsese and Leonardo DiCaprio star in a teaser campaign for two new casinos - one in Macau, the other in Manila - being developed by Melco Crown Entertainment.

 

CES 2015: What does it mean for marketers?

The strong showing from agencies at the event embodies how important technology has become to marketing -- and vice versa.

 

We Are Social expands to San Francisco

We Are Social has opened a second US office in San Francisco, with retailer Old Navy as its founding client.

 

SC Johnson consolidates global media planning with PHD

SC Johnson, the owner of Mr Muscle, has consolidated its global planning account with PHD in the US.

 

Dude, where's my pay check? A round up of Ashton Kutcher ads

Ashton Kutcher cannot keep away from adland. After kicking off the month by featuring in the latest Wrigley's Extra spot he was all over CES last week. Campaign takes a look at the other ads the actor has starred in over the years.

 

Aviva calls international creative review

Aviva, the insurance company, is reviewing its international creative advertising account, potentially bringing an end to its decade-long relationship with Abbott Mead Vickers BBDO.

 

Somethin' Else wins Brit Awards digital brief

Content house Somethin' Else has been appointed to redesign the website and create a video and the social content for the Brit Awards in February and in the run-up to it.

 
 

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