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Spooky Viral Chart: World's most-shared Halloween ads

To mark today's spooky occasion, Campaign thought we would treat - not trick - you to the world's most-shared Halloween ads.

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My Media Week: Mauricio Sabogal

This week, Mauricio Sabogal, global CEO, Kinetic Worldwide, takes in late night Sumo, pro-democracy protests and Bangkok taxi chaos as he reviews OOH plans across markets.

 

Crispin Porter & Bogusky wins global Infiniti pitch

Infiniti, the high-end car brand owned by Nissan, has hired Crispin Porter & Bogusky as its global creative agency.

 

Tiffany & Co hires MEC for $100m global media

Tiffany & Co has appointed MEC to its $100 million (£62 million) media planning and buying account, following a competitive pitch.

 

Johnnie Walker calls global ad review

Johnnie Walker, the Diageo-owned whisky brand, is reviewing its global advertising account.

 

Campaign Viral Chart: Baz Lurhman's Chanel No 5 ad takes top spot

Chanel no 5's epic ad featuring supermodel Gisele Bündchen and directed by Hollywood Baz Lurhman has reached the top spot of this week's Campaign Viral Chart.

 

Publicis Groupe's UK revenue declines 2.6%

Publicis Groupe's UK revenue declined by 2.6 per cent on an organic basis in the third quarter, while the group's worldwide revenue growth was hit by the a "sluggish" global economy.

 

Kevin Dundas leaves Droga5 Europe

Kevin Dundas, the chief executive of Droga5 Europe, has left the agency 18 months after it was launched.

 

My Media Week: Barnaby Rothwell

This week, Barnaby Rothwell, promotions director, UK & EMEA at Disneymedia+, focuses on a major collaboration with Sky and Pixar, the ongoing 'Star Wars Rebels' promotion and sorting wedding pics

 

IPG doubles pre-tax profit in Q3

Interpublic Group's pre-tax profits more than doubled in the third quarter of 2014 to $157.5 million (£98.2 million), after revenues increased by 8 per cent to $1.8 billion.

 

Amazon unveils first UK ad for Fire TV

Amazon Fire TV, the internet giant's video-streaming box for TVs, has launched a campaign focusing on the product's voice-recognition capabilities.

 

ZenithOptimedia loses £200m O2 business to Havas Media without a pitch

Publicis Groupe's ZenithOptimedia's estimated £200 million European media business for O2, including the £50 million account in the UK, has been snatched away from them, following an intervention from Havas Media stakeholder and Vivendi chairman, Vin...

 

Bob Wootton: 7 things I learned at the Wired conference

Quantum technologies, biotech and hackers: ISBA's director of media and advertising, Bob Wootton, gives his key takeouts from last week's Wired conference.

 

The Bolloré Group offers to buy controlling stake in Havas, but rules out sale

The Bolloré Group is attempting to secure a controlling stake in Havas, the world's sixth-largest advertising company, but has ruled out an imminent sale.

 

Vice News to expand into seven countries

Vice News, the digital news channel by Vice Media, is set to expand into seven further global markets over the next six months.

 

Google UK ad revenues climb 17% to $1.6bn

Google has reported revenue of $1.6 billion (£1 billion) in the UK in the third quarter of 2014, up 17 per cent from the same period last year, as global revenues surged 20 per cent.

 

ComScore chief says media needs to look beyond CTRs

Cookies don't tell the whole story and display ads are not as useless as you might first expect according to a masterclass from Gian Fulgoni, co-founder of research giant ComScore, at the IAB Engage conference held at the Barbican in London.

 

One Direction partners with Talenthouse to find promising producers

Boy band One Direction has teamed up with online creative community, Talenthouse, to ask up-and-coming producers to remix the first single from their latest album.

 

Richard Eyre: Trust is the key disruptor

Trust has emerged as the single biggest disrupter and most important component of brand campaigns for savvy connected consumers, according to IAB chair Richard Eyre.

 

Sir Martin Sorrell labels Omnicom CFO exit 'bizarre'

Sir Martin Sorrell, the WPP chief executive, has hit out at the recent departure of Omnicom's chief financial officer, Randall Weisenburger, labelling the move "remarkable".

 

Chanel No 5 launches epic ad by Baz Luhrmann featuring Gisele Bündchen

Chanel No 5 has launched a three-minute film, directed by Baz Luhrmann and featuring supermodel Gisele Bündchen.

 
 

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