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Aegis Group has acquired a minority stake in Singaporean digital agency, The Upper Storey.
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Volkswagen and Honda reign supreme at Super Bowl 2012 1
Automotive ads reigned triumphantly once again at this year's Super Bowl, with Honda and Volkswagen among the most popular.
Eulogy launches partnership with New York agency DGC
Eulogy has launched a strategic partnership with New York agency DGC, to offer cross-border strategy development, implementation and creative campaigning for both existing clients and prospects.
Unilever personal care brands sponsor British Lotus F1 Team
Rexona (Sure in the UK) and Clear, the deodorant and anti-dandruff brands owned by Unilever, are to sponsor British Formula 1 team Lotus in a multi-year deal.
Chrysler re-launches with £10m Super Bowl campaign
Car brand Chrysler is kicking off a £10m campaign to re-launch the brand in the UK, starting with a TV ad breaking during this weekend's Super Bowl.
Heineken 'The Serenade' by Wieden & Kennedy Amsterdam External website
Heineken is trying to help ignite romance this Valentine's Day with the launch of a new Facebook app called The Serenade.
Jeremy Craigen poised for global VW role at DDB
Jeremy Craigen, DDB UK's executive creative director, is in talks about a role heading up the network's global Volkswagen account.
Mindshare China hire ex Unilever’s head of marketing analytics to lead business planning External website
by , 13/02/2012
SHANGHAI - Mindshare China has appointed Ming Liao, most recently head of marketing analytics at Unilever China, as managing director, head of business planning.
GolinHarris announces new Hong Kong MD as Morgan departs External website
by , 13/02/2012
HONG KONG – GolinHarris has promoted Jeremy Walker to managing director of its Hong Kong office, replacing John Morgan.
Y&R Shanghai wins CooperVision China business External website
by , 13/02/2012
SHANGHAI - Y&R Shanghai has been appointed long-term branding partner in China for US contact lens giant CooperVision, following an extensive pitch process involving five undisclosed agencies in December.
Lexus goes for 'edgy' local launch of GS executive sedan External website
by , 13/02/2012
HONG KONG - Crown Motors, the sole distributor of Lexus in Hong Kong, has rolled out a new ad campaign titled 'Reveal the unstoppable glamour', which aims to promote a more edgy and sporty image for the Lexus GS executive sedan in conjunction with its retail debut on 17 February.
Ten of the best US political attack ads – Nuking little Daisy tops the list External website
by @gordonmacmillan, 08/02/2012
Alistair Campbell, Steve Coogan and Paul Gascoigne settle phone hacking claims External website
by @gordonmacmillan, 08/02/2012
Hacking scandal spreads to The Times as paper investigated External website
by @gordonmacmillan, 02/02/2012
“How many of my friends text me their Happy Chinese New Year greetings while sitting on the toilet?” External website
by Heng Aw, Worldwide Partners Inc, 08/02/2012
English Premier League clubs surpass 50 million combined Facebook Likes [infographic] External website
by Sean Walsh, 13/02/2012
MitsubishiUK puts its media buying out to pitch via Twitter External website
by @gordonmacmillan, 13/02/2012
MySpace to announce it has added one million new users External website
by @gordonmacmillan, 13/02/2012
Google considers opening first retail store in Dublin External website
by @gordonmacmillan, 10/02/2012
More consumers trust peers over traditional spokespeople: Edelman External website
by , 13/02/2012
ASIA-PACIFIC - Edelman Asia-Pacific has released the results of its annual Trust Barometer Index study, which finds that people in Asia are more trusting of businesses and governments than their US and European counterparts, but also underlines the growing importance of social media—and the risk to brands that fail to use it correctly.
McCann launches MRM in Australia External website
by , 13/02/2012
MELBOURNE - McCann has brought its technology-driven marketing services arm MRM to Australia.
Website provides access to senior agency leaders for career advice External website
by , 13/02/2012
ASIA-PACIFIC - Bricoleur Consulting, a human-resources firm, has launched a website where agency professionals from across Asia can have a confidential Skype chat with one of several experienced executives who have held leadership positions in advertising, media, digital, and research.
PepsiCo to cull 8,700 jobs and invest an extra $600m in advertising External website
by , 13/02/2012
GLOBAL - PepsiCo is slashing 8,700 jobs, around 3% of its workforce, and is to mirror rival Coca-Cola by announcing a major investment in advertising and marketing.
IAA Olive Crown 2012 announces jury for second edition of awards External website
by , 13/02/2012
The judging will be chaired by IAA of India chapter's president Kaushik Roy
MMGB: British Airways' build-up to the Olympics External website
by , 13/02/2012
WATCH the TVC created by BBH here
Chitralekha Group partners Eclectic Publications to handle pan India sales External website
by , 13/02/2012
Eclectic Times and Eclectic Vibes are the two monthly magazines published by the publication
Dubai Lynx 2012 announces festival programme External website
by , 13/02/2012
From India, Raj Kurup will speak at a seminar on 'Leading the way in Asia'
Infographic: Designing the Perfect Blockbuster Movie Poster External website
by Tim Nudd, 13/02/2012
Another Pet-Food Ad Makes a Dog-Whistle Sound External website
by David Gianatasio, David Gianatasio
Domestic abuse charity subverts Valentine’s Day messages of love External website
by Robin Hicks, 13/02/2012
Whitney Houston is dead – Twitter user beats media with the scoop External website
by kullin, 12/02/2012
Facebook is driving more traffic to Pinterest than to Instagram External website
by kullin, 10/02/2012
How NPR drove traffic to a local station by geotargeting stories on Facebook External website
by Eric Athas and Keith Hopper, 10/02/2012
Still shaping the way people think about news innovation? A few reflections on the new KNC 2.0 External website
by Seth C. Lewis, 10/02/2012
This Week in Review: Facebook’s future and the open web, and finding balance on breaking news External website
by Mark Coddington, 10/02/2012
Adele, Nicki Minaj, Chipotle: Twitter Watched the Grammys So I Didn't Have To (Video) External website
by Peter Kafka, 13/02/2012
Who Put Sports in My Twitter Again? The Jeremy Lin Explainer. External website
by Peter Kafka, 11/02/2012
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