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The role of private equity in adland

As Lake Capital extends the deadline to agree a deal to buy Engine, the Results International partner Jim Houghton looks at the role of private equity in adland.

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Campaign Viral Chart: Football ads dominate

Football ads for Adidas, Chevrolet and Fifa 15 dominate this week's Campaign Viral Chart.

 

Lake Capital extends deadline for rebel shareholders to agree a deal

Lake Capital has extended the deadline for Engine's rebel shareholders to agree to a deal by around a week.

 

Jack Daniel's owner kicks off global media review

Brown-Forman, the spirits giant, is reviewing its $100 million (£60.1 million) global media account.

 

AppNexus valued at $1.2bn after raising $60m

AppNexus, the ad tech company, has raised $60 million (£36.0 million) in investment, valuing the company at $1.2 billion.

 

Martin Sorrell earns 780 times more than average WPP employee

Sir Martin Sorrell, WPP's founder and chief executive, earns nearly 780 times more than his average employee, according to a think tank report.

 

Magazine ABCs: The Economist tops current affairs sector

The Economist's UK edition was crowned king of the current affairs titles in the Audit Bureau of Circulations' most recent report, with a combined print and digital readership of 223,730.

 

Yo app invests in features for brands

Yo, the simplistic instant messaging app, has introduced a host of features to make it more attractive for brands and websites.

 

Pepsi launches crowd-sourced film with Kelly Rowland

Pepsi's latest song and short film for its Beats of the Beautiful Game football collection is a crowd-sourced video from Kelly Rowland.

 

BuzzFeed outlines expansion plans after raising $50m

BuzzFeed has outlined its expansion plans after raising $50 million (£30 million) of investment from the venture capitalist Andreessen Horowitz.

 

Lewis PR revenue hits $57m for FY 2014

The independent agency attributed organic growth increases to client wins across regions, including SAS in the UK and Ireland, Nikon, Spotify, and Zumba Fitness.

 

AnalogFolk hires Fame Razak as its first CTO

AnalogFolk has appointed Fame Razak, a technical director at Critical Mass, as its first chief technology officer to help bolster its technology offering.

 

Scam ads 'undermine the whole industry', says Publicis Chemistry's David Prideaux

David Prideaux, the executive creative director of Publicis Chemistry, responds to a suggestion from Bob Greenberg, the R/GA founder, that awards judges should accept "innovative" scam ads.

 

Twitter introduces optimised campaigns

Twitter has introduced objective-based campaigns, which allow advertisers to only pay for ads that meet their campaign objectives.

 

Usain Bolt in a hot tub kick starts latest Puma brand position

Puma has released a TV ad featuring Usain Bolt in a hot tub to launch its new brand platform.

 

Y&R promotes Shelley Diamond to CCO

Y&R has promoted Shelley Diamond, its worldwide managing partner, to the new position of global chief client officer.

 

Havas Worldwide London promotes Lucy Powell as Bartlam departs

Havas Worldwide London has promoted the TV producer Lucy Powell to the role of head of film, replacing Leila Bartlam.

 

M&C Saatchi expands in India with February merger

M&C Saatchi Worldwide is merging its Delhi agency with the independent creative agency February to launch M&C Saatchi February.

 

Nial Ferguson stripped of MD role in Future restructure

Future, the consolidating international media group, has unveiled its new executive management team under chief executive Zillah Byng-Maddick.

 

Murdoch's 21st Century Fox withdraws £80bn bid for Time Warner

Rupert Murdoch's 21st Century Fox has withdrawn its $80 billion takeover offer for US entertainment giant Time Warner, blaming an inability to engage with its board and a fall in its own share value since tabling the offer.

 

Top Virgin Atlantic ads by RKCR/Y&R

As Virgin Atlantic ends its 20-year relationship with Rainey Kelly Campbell Roalfe/Y&R we take a look at the agency's top ads for the airline through the years.

 
 

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Watch and glow External website

by Greg Taylor, 22/08/2014

 

Slow developer External website

by Greg Taylor, 22/08/2014

 

Opening the talent cookie jar External website

by Nick Whitehurst, 22/08/2014

 

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