Govt / Non-Profit marketing
The latest government and non-profit advertising, campaign news, analysis and business insight in the associations/institutions, charity, education, healthcare, political parties and public services sectors
Latest government & non-profit news and analysis
Karmarama has dropped out of the BBC's statutory creative review, leaving five agencies to compete for the broadcaster's business.
The BBC has created an online 'Doctor Who' game called 'The Doctor and the Dalek' to encourage children to get into coding.
The Breast Cancer Campaign "wear it pink" fundraising initiative has crowd-sourced four videos to run across cinema, digital, social media and out-of-home channels.
The Campaign for Real Ale (Camra) has been forced to withdraw "incredibly sexist" marketing material encouraging young people to join the organisation.
Jeremy Lee thinks the DfT ad is a game-changer: "Shock tactics rarely shock what makes this one so distinctive is the use of scanning technology to create a map-like view of the road." It was created by Martin Loraine and Steve Jones, and directed ...
How did you come up with the idea? The challenge with Refuge is always how to get a message to as many women as possible with a budget of precisely nothing. After the initial toys-out-the-pram moment, this is actually kind of liberating. We though...
The Department for International Development (DFID) is looking for an ad agency to handle a campaign that will inform the UK public about its humanitarian efforts in the Middle East.
The Committee of Advertising Practice has announced its latest rules regarding the promotion of e-cigarettes.
Top Shop/Twitter and the charity Women's Aid were today named overall winners of Ocean's Art of Outdoor Digital Competition, which celebrates pushing the creative boundaries in digital out-of-home advertising.
Macmillan Cancer Support has appointed Kitcatt Nohr to handle marketing for some of its most high-profile fundraising initiatives.
Ofcom has accepted ESTV's second, watered-down request to reduce the number of local tv repeats in its programming commitments for the London Live TV licence.
The Open University is conducting a mandatory review of all its advertising and media agencies.
Transport for London has created a hard-hitting multimedia campaign to raise awareness of the risks of using illegal minicabs.
So Scotland has voted to stay with the Union but with increased powers for their own parliament.
Breast cancer charity CoppaFeel! has called on celebrity photographer, Rankin, for its latest campaign featuring bare-chested women.
Homes for Britain is looking for a creative agency to help rally public support for more housing.
The Government has been unable to award its £140 million media buying business to Carat as planned this week, after an official challenge from WPP's lawyers.
If Scotland votes yes to independence tomorrow, its major cities would become outliers, London will become more of a competitor for business and the remaining UK will be diminished, warned Martin Sorrell, chief executive and founder of WPP.
Peta, the animal rights campaigning charity, is launching a provocative new bus ad linking obesity to eating animal fats.
With Scotland preparing to vote in Thursday's independence referendum, Campaign takes a look of the battle of the 'YES' and 'NO' ad campaigns.
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