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MediaCom wins global media planning business for Mars

MediaCom has won the consolidating pitch for Mars' global media planning business, spanning 80 markets.

 

Lucky Generals wins Pot Noodle

Lucky Generals is replacing Mother as Pot Noodle's main creative agency after a competitive pitch.

 

Sainsbury's Tu launches Christmas jumpers with dad dancing Facebook video

Tu, the Sainsbury's clothing brand, has launched its Christmas jumpers with a video on Facebook featuring dads dancing to dubstep, generating one million views in two days.

 

Sainsbury's Christmas ad escapes investigation despite 727 complaints

The Advertising Standards Authority has decided not to investigate the Sainsbury's Christmas ad despite 727 complaints that its depiction of the First World War was distasteful.

 

Campaign Viral Chart: Sainsbury's Christmas ad tops the table

The Sainsbury's ad referencing the football match played by British and German soldiers on No Man's Land on Christmas day in 1914 has topped the Campaign Viral Chart this week.

 

Creature to capture £4m Anchor UK brief

Anchor is set to appoint Creature London to its £4 million UK business.

 

News UK launches The Newsroom with Iceland deal

News UK's brand journalism unit The Newsroom launches its first campaign tomorrow with a native ads from Iceland around its 'I'm a Celebrity...' sponsorship included in Saturday's The Sun newspaper.

 

Sainsbury's Christmas ads through the years

Following Wednesday night's unveiling of Sainsbury's epic World War I-themed Christmas ad, Campaign looks back at some of the supermarket's classic festive ads.

 

The Christmas ads you need to watch

Campaign takes of look at the major Christmas ads including John Lewis, Sainsbury's, Waitrose, Asda and Debenhams, some of which have pulled at viewers' heartstrings, while others have offered up some comedy.

 

Tesco brings in London 2012 opening ceremony team to light up Christmas

Tesco's Christmas TV ad builds up to a major festive light show created by the people behind the London 2012 opening ceremony.

 

Clarks and Partners Andrews Aldridge come out on top in Big Bus Challenge - view finalists' work here

Clarks' in-house design group and Partners Andrews Aldridge have won top prizes in the Big Bus Challenge 2014 run by Exterion Media, in association with Campaign.

 

JCDecaux launches content division

JCDecaux, the outdoor advertising company, has launched a content division, appointing Janet Guest as the editorial director and Russell Gower as the creative content director.

 

Danepak appoints Isobel for brand relaunch

Danepak, the Danish bacon brand, has appointed Isobel to handle its advertising business ahead of a planned relaunch.

 

Bellingham's Oxo ads: a history of eighties and nineties Britain

Lynda Bellingham has died, her agent has confirmed. The actress had been suffering from colon cancer after being diagnosed in July 2013.

 

Danone appoints Possible to global Activia account

Danone has appointed Possible UK to be its global digital agency for its Activia yogurt brand.

 

Adam & Eve/DDB wins McCain ad business

McCain Foods has appointed Adam & Eve/DDB to its £20 million creative account.

 

Aunt Bessie's promotes Yorkshire pud and chicken combo in tactical campaign

Aunt Bessie's, the William Jackson Food Group frozen brand, has launched a targeted campaign to challenge the belief that Yorkshire puddings should only be served with a beef roast dinner.

 

BMB loses £20m McCain ad account

Beattie McGuinness Bungay has lost the £20 million McCain Foods creative account, ending an 11-year relationship between McCain and the agency's founder Trevor Beattie.

 

Pick of the week: England Rugby 2015, BBH Sport

Jeremy Lee is fired up for next year s Rugby World Cup: "BBH Sport has kicked off with a corker Charles Dance expertly delivers a script that balances passion and humour. Looking forward to the games." It was created by Ed Cole and Lewis Mooney, an...

 

Hovis appoints Mother to ad account

Hovis has appointed Mother London to its creative account after a competitive pitch.

 
 

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