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Grocery food marketing

 

Belvita hands European account to Droga5

Belvita, the Mondelez-owned breakfast bar brand, has hired Droga5 Europe to handle its pan-European advertising account.

 

McCain calls pitch for £20m creative brief

McCain Foods has launched a review of its £20 million UK advertising account, putting the incumbent, BMB, on alert.

 

McCain calls £20m advertising review

McCain Foods has launched a review of its £20 million UK creative advertising account, putting incumbent BMB at risk.

 

Quiet Storm wins £10m Young's Seafood pitch

Young's Seafood has appointed Quiet Storm to handle its estimated £10 million advertising account, ending its relationship with Mother.

 

Intersnack divides €50m European media duties between Vizeum and Initiative

Intersnack, the German food manufacturer, is believed to have split its €50 million pan-European media business between Vizeum and Initiative.

 

Havas Worldwide London picks up Ella's Kitchen digital brief

Havas Worldwide London has won the digital account for the organic baby food brand Ella's Kitchen.

 

Mattessons makes Luis Suárez a tempting offer

Mattessons has published ads offering Luis Suárez a job as an official meat taster, after the Uruguayan footballer yesterday (30 June) apologised for biting an opponent during a World Cup match.

 

Top 10 creative teams from Cannes Lions 2014

At this year's Cannes Lions International Festival of Creativity there were ten UK creative teams that stood out from the crowd, winning converted gongs for their campaigns.

 

Adam & Eve/DDB wins Agency of the Year

The Cannes Lions International Festival of Creativity named Adam & Eve/DDB its Agency of the Year last night, after the Omnicom shop picked up four Grands Prix.

 

Keith Weed: we need to suck in the best creative talent

Creativity has never been more important, according to Keith Weed, the chief marketing and communications officer at Unilever, speaking at the Cannes Lions festival.

 

Leo Burnett wins Aerial award for the Co-Op

The Co-Operative "bread lunch (sandwich)" radio ad by Leo Burnett has won the Aerial award.

 

W&K, O&M and Publicis win Creative Effectiveness Lions

Three UK agencies have won Lions at this evening's Creative Effectiveness ceremony at Cannes Lions.

 

Watch: Highlights from the Brand Republic Digital Awards 2014

Find out what Channel 4 and Holler said about winning in these video highlights from the Brand Republic Digital Awards 2014.

 

Channel 4's Dispatches: the Advertising Association's response

Big Business versus children. Alarming obesity stats. Undercover footage.

 

Evian and Marmite ads among those hijacked by Alan Carr

Evian, Marmite, BT, Specsavers and Snickers are among the brands that will get the Alan Carr treatment in a special ad break during 'Channel 4's Comedy Gala' this evening.

 

Why We're Loving: KT Yun, glass-blower, The Glass Hub

Tell us about this project. I was asked to take part in the Kettle Chips "craft party" ad, released in December 2013. I took my portable furnace up to a warehouse in London and made glasses for the table, as seen in the ad. Then I was asked to come ...

 

Engine opens social media content shop with Warburtons

Engine is opening its social media content agency Moment Studio in the UK, with the WCRS client Warburtons.

 

Turkey of the week: Kenco, Proximity London

Justin Marshall became unexpectedly nostalgic for the Cherie Lunghi years after witnessing a Tweenies tribute act doing improvised "comedy" on Twitter: "If coffee had the same effect on me in the morning as this troupe of badly dressed Equity-card ho...

 

Omnicom wins bulk of Heinz's global media business

Heinz has awarded Omnicom the majority of its global media planning and buying business, with its media agency OMD taking the £16 million UK account from the long-time incumbent Vizeum.

 

Heck sausage brand hires PAA

Partners Andrews Aldridge has been appointed by the sausage brand Heck as its lead advertising agency.

 
 

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