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"Behind the scenes" news

Behind the scenes of the Rugby World Cup 2015 campaign

After last week's launch of the Rugby World Cup 2015 campaign starring Charles Dance, BBH Sport executive creative director explains how it all happened.

 

Behind the scenes: Imperial War Museum's touching WWI ad

Did you know that the first Imperial War Museum (IWM) was founded in 1917, while the First World War was still being fought?

 

Appointment to View: behind the scenes of the John Lewis Christmas ad

We take a look at the making of "the bear & the hare", the first John Lewis Christmas campaign to combine both 2D and 3D animation.

 
 

Work stories featuring 'Making Of' videos

Volvo "the chase" by Forsman & Bodenfors External website

Volvo Trucks used Spain s running of the bulls festivals as inspiration for a stunt demonstrating its FL model s agility. The Swedish agency Forsman Bodenfors created the "360 degrees" online spot, which was filmed using 28 cameras. The video shows...

 

NFU Mutual "it's about time" by Grey London External website

NFU Mutual is launching a campaign to introduce its new brand identity. The work, which is the first by Grey London since winning the account last year, includes a new strapline and brand positioning: "It s about time." Three TV spots and five press ...

 

Pretty Green 'sunglasses launch' by Holler External website

Pretty Green, Liam Gallagher's fashion label, invited the first 50 people who bought sunglasses from the new range to take part in a photo shoot by Tom Oxley.

 
 

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