Marketing news & analysis

Gavin Patterson takes BT Group chief exec role

Gavin Patterson, the former Procter & Gamble (P&G) marketer and Advertising Association president, has been named as the chief executive of BT Group.

Top ten ads of the week

Counting down the ten most recalled ads, in association with TNS and Ebiquity.

Lexus fuses hip hop with English National Ballet

Tamara Rojo of the English National Ballet breaks with convention to dance to a new hip-hop track called Step It Up produced by Kozmeniuk.

Stephen Bayley: 'Nothing has been created by group think or consumers'

Stephen Bayley, the design critic and former Millennium Dome creative director, has attacked co-creation by claiming nothing of note "has ever been created by group think or consumers".

CANNES 2013: Tuesday roundup from Live@Cannes

The parties and awards were in full swing on day three of the Cannes Lions International Festival of Creativity. Here are Tuesday's highlights from our live blog.

CANNES 2013: Five brands vying for social video glory

The viral video category in Cannes will be hotly contested. Here, David Waterhouse, global head of content for social video experts Unruly, makes some predictions.

Burger King reinstates Angus range after horsemeat scandal

Burger King is to begin selling its Angus burgers for the first time since axing the range in January as a result of the horsemeat scandal.

Coca-Cola says no to govt's nutrition labelling scheme

Coca-Cola has stated that it will not adopt the new traffic-light labelling scheme unveiled today (19 June) by the government.

UK's biggest ISPs pledge £1m to fight online child abuse

The UK's four largest internet service providers (ISPs) will contribute a combined £1m to help the Internet Watch Foundation root out online child abuse.

PepsiCo and Tesco sign up to label scheme, but Kellogg's stays away

A number of major food brands and retailers, including Mars, PepsiCo and Tesco, have agreed to use a standardised nutritional label on the front of their products packs.

CANNES 2013: Without brands Facebook would not exist, says Carolyn Everson

Carolyn Everson, the vice-president of global marketing solutions at Facebook, has spelled out the importance of brands to the social network.

CANNES 2013: Without brands Facebook would not exist, says Carolyn Everson

Carolyn Everson, the vice-president of global marketing solutions at Facebook, has spelled out the importance of brands to the social network.

Kabuto Noodles airs live improvised comedy ad break

Improvised comedy group Mischief Theatre was drafted in for a brave project that saw Kabuto Noodles put on 'the world's first live improvised ad break' for its debut marketing campaign.

CANNES 2013: In pictures

Catch up with the action in Cannes, including sessions from speakers including Jack Black, Jenson Button and Martha Stewart.

CANNES 2013: John Lewis' Inglis on winning his first Lions

It was the first time Craig Inglis, director of marketing at John Lewis, had attended the Cannes Lions Festival of Creativity, but it proved to be well worth the wait.

CANNES 2013: John Lewis' Inglis on winning his first Lions

It was the first time Craig Inglis, director of marketing at John Lewis, had attended the Cannes Lions Festival of Creativity, but it proved to be well worth the wait.

Marriott Hotels rolls out 'future of travel' positioning

Marriott Hotels has launched a global "travel brilliantly" campaign and unveiled a new logo, amid plans to position the brand as "the future of travel".

Muller Amore to sponsor Channel 4's First Dates

Müller Dairy's recently relaunched Amore yoghurts will sponsor Channel 4's new documentary series 'First Dates'.

G8 summit: brands must rethink their risk assessments

Dan Martin, strategy director at Chameleon, a digital agency specialising in the not-for-profit sector, looks at what impact this week's G8 summit may have on the long-running corporate tax avoidance scandal.

Tax and topiary: why marketers should care about the G8 summit

Richard Morris, chief executive at branding agency Identica, and political blogger at The New Statesman and A View from Ham Common, discusses how this week's G8 summit in Northern Ireland may impact brands.

CANNES 2013: Jane McGonigal on the super powers of gamers

Far from the stereotypes of gamers being introverted and susceptible to anti-social behaviour, the latest research conducted by Omnicom's PHD demonstrates the more games you play, the more motivated you are.

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Think People, not Consumers and other thoughts from La Croisette External website

by Paul Frampton, 19/06/2013

Think People, not Consumers and other thoughts from La Croisette External website

by Paul Frampton, 19/06/2013

Think People, not Consumers and other thoughts from La Croisette External website

by Paul Frampton, 19/06/2013

WHO’S GETTING SCREWED? External website

by Dave Trott, 18/06/2013

Sheer Art Attack! External website

by Ardi Kolah, 14/06/2013

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