Media news & analysis
Philips is unveiling an online campaign starring the Olympic gymnast Louis Smith, aimed at encouraging people to ditch bottled juice in favour of making fresh juices at home.More
Latest media news
Hanna Chalmers, international research director at IPG Mediabrands' Initiative, finds parallels in the group's global study of 10,000 millennials in 19 markets and the Facebook IQ report, 'The Coming of Age on Screens'.
Publicis Groupe's ZenithOptimedia's estimated £200 million European media business for O2, including the £50 million account in the UK, has been snatched away from them, following an intervention from Havas Media stakeholder and Vivendi chairman, Vin...
Ars Technica, the US technology news site owned by Condé Nast, is to launch in the UK next spring.
The BBC has created an online 'Doctor Who' game called 'The Doctor and the Dalek' to encourage children to get into coding.
Quantum technologies, biotech and hackers: ISBA's director of media and advertising, Bob Wootton, gives his key takeouts from last week's Wired conference.
Vice News, the digital news channel by Vice Media, is set to expand into seven further global markets over the next six months.
AOL UK has unveiled plans for two Original online video series featuring Richard Bacon, Tess Daly and Rochelle Humes.
Blinkbox, Tesco's answer to LoveFilm and Netflix, is preparing to release a brand campaign that it hopes will establish it as the home of the latest blockbusters.
The websites of the UK's national newsbrands reported record traffic in September as people returned to work after one of the warmest summers on record to an agenda dominated by the Scottish Referendum, the Ebola scare, the return of football's Premi...
Haig Club, the Diageo-owned whisky brand, has released a TV ad that stars David Beckham and was directed by Guy Ritchie.
Taylor Swift gets lost in a sea of kittens in the latest TV campaign for Diet Coke.
Google has reported revenue of $1.6 billion (£1 billion) in the UK in the third quarter of 2014, up 17 per cent from the same period last year, as global revenues surged 20 per cent.
Mindshare has hired Somo's Neil Bruce as head of mobile, replacing James Chandler, who recently moved into a newly created role as global mobile director for Mindshare.
Lindsay Pattison is named global chief executive of Maxus, while the Football League makes two appointments in a restructure of its commercial operation, in this week's round-up of people moves in advertising, marketing and media.
Marketing budgets continued to rise in the third quarter of 2014, marking two years of continuous growth, according to the latest IPA Bellwether Report.
Maxus has promoted Lindsay Pattison, the UK chief executive and global chief strategy officer, to global chief executive, replacing Vikram Sakhuja.
Liberty Global, the owner of Virgin Media, has awarded its £150 million European media planning and buying account to OMD after a pitch.
Guardian News and Media (GNM) and Telegraph Media Group (TMG) have formed a ground-breaking partnership to launch a combined version of the Audiences not Platforms cross-platform planning tool.
Steve Auckland, the newly appointed group chief executive of ESI Media, has hired Metro leader, Karen Wall, as executive director for the group behind the Independent, Evening Standard and London Live news brands.
Cookies don't tell the whole story and display ads are not as useless as you might first expect according to a masterclass from Gian Fulgoni, co-founder of research giant ComScore, at the IAB Engage conference held at the Barbican in London.
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