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Insurer RSA adds Sky marketer amid restructure

Insurance giant RSA has added to its growing marketing team with the appointment of Sky marketer Hannah House as its new head of marketing communications.

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Telegraph prepares for London 2012 adspend lift with Allen appointment

Telegraph Media Group has appointed agency manager Mike Allen to the new role head of Olympic sales in the lead-up to London 2012.

 

Ireland's Out of Home sector drops 5% to total €194.6m in 2011

The Republic of Ireland's out of home sector has been valued at €194.6m last year - a figure which includes all traditional formats such as billboards, bus shelters and transport advertising, as well as ambient and digital OOH (Out of Home) formats.

 

Channel 4 celebrates 'very successful deals' with agencies

David Abraham, chief executive of Channel 4, has indicated that media agencies and advertisers are responding well to the broadcaster's new direction and Jonathan Allan's newly restructured commercial operation going into 2012.

 

Aegis relaunches Vizeum in Australia

SYDNEY - Aegis Media's Vizeum has re-entered the Australian market in Sydney under the leadership of newly appointed general manager Nick Behr.

 

JCDecaux UK revenues rise 0.1% in 2011

JCDecaux, the outdoor media owner, reported global revenues of €715.9m (£596.9m) in the fourth quarter of 2011, up 3.6% year on year, while in the UK, full-year revenues were €272.1m (£226.9m), up 0.1% year on year.

 

Outdoor Plus brings The Spire to West London

Nike and BMW are among the first advertisers on The Spire, a 20 metre-high digital outdoor advertising structure launched by Outdoor Plus on the A40 Western Avenue this week.

 

PHD buys majority stake in South African agency

PHD has formed a strategic alliance with South African media planning agency Page Three Media, taking a 70% shareholding.

 

Trading places: this week's people moves

Sainsbury's brings former Heineken marketing director Sarah Warby on board, while William Eccleshare becomes global chief of Clear Channel, in Brand Republic's round-up of this week's people moves in advertising, marketing and media.

 

Indy revamp hooks online readers

The Independent online's recent refresh appears to have paid dividends, scoring the website a 10% uplift in average daily users, which made it the only national newspaper website to record an increase between November and December, according to ABC d...

 

Advertising watchdog to investigate Snickers Twitter campaign 1

The Advertising Standards Authority (ASA) has launched an investigation into Snickers' innovative Twitter campaign following confusion surrounding the commercial nature of the activity.

 

NI parts company with strategy director 1

News International has parted company with Terence Cassaono, a top strategy director, who has left the company after seven years as part of its cost-cutting drive across its commercial operations.

 

Nick Emery appointed chief executive of Mindshare Worldwide

Nick Emery has been appointed chief executive of Mindshare Worldwide, succeeding Dominic Proctor who moves to the newly created position of president of WPP's GroupM.

 

Out and About 26 January

This week Out and About gets its gloves and scarf on to join Clear Channel skating at Somerset House and joins MTV at its Brand New event at Camden's Koko.

 

Mail Online overtakes New York Times to become world's no 1 3

Mail Online, the website for the Daily Mail and The Mail on Sunday, has become the world's largest English-language "newspaper" site after leapfrogging the site for The New York Times, according to comScore.

 

NMA unveils sports films

The Newspaper Marketing Agency (NMA) has created a set of stop-frame animation films as part of a campaign to emphasise the passion readers have for sports coverage in newspapers.

 

Media Bitch's Diary 26 January

This week, Bitch witnesses MJ Media getting over an Olympic hurdle, goes loco at Koko when Lana Del Rey fails to show and goes commando with the marines.

 

Surf signs Towie sponsorship deal

the Unilever-owned washing brand Surf is to sponsor ITV2's 'The Only Way is Essex' throughout 2012 in a seven-figure multimedia deal spanning broadcast, online and mobile.

 

Reality check - December 2011

Bartle Bogle Hegarty pulled off a rare feat when its "pit stop" commercial for KFC topped both the recall and most-liked categories among ads aired during December.

 

Hamid Habib to head MPG division

MPG Media Contacts has appointed Hamid Habib, the head of strategy at Zenith Media, as a managing partner.

 

Picture Gallery: The ANNAs

There were many winners at the ANNAs annual event at the Mall Galleries in London last night (Wednesday), run by the Newspaper Marketing Agency (NMA).

 
 

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