Media & entertainment marketing
The latest media and entertainment advertising, campaign news, analysis and business insight in the newspaper, magazine, TV, radio and sport sectors.
Latest media and entertainment news and analysis
Omnicom Group, home to BBDO, DDB Worldwide and Omnicom Media Group, has reported a 7 per cent rise in pre-tax profits to $514.7 million for the second quarter, on the back of recovering ad markets and strong organic growth.
Bloomberg Media has appointed former DMG Media and BBC Magazines leader Matt Teeman as its commercial director in Europe, Media East and Africa.
BBC Worldwide, the commercial arm of the BBC, generated sales of £1.04bn in the year to 31 March, propelled by the international licensing of top shows Sherlock, Top of the Lake and Doctor Who.
MaxiNutrition, the sports nutrition brand, has signed a deal to promote the Total Body Challenge, a new workout programme from Men's Health, the Hearst-Rodale magazine.
Errol Baran, the managing director of Clear Channel's Storm Digital project, has left his role, following a wider senior management restructure instigated by the outdoor media owner's new chief executive, Andrew Morely.
Samsung has created an outdoor campaign to coincide with the first birthday of the future monarch, Prince George, featuring pictures of another baby George.
Now the gold tickertape has settled after Super Mario scored big time and Lionel made a Messi of his golden chance, it's a good time to work out who won the battle of the brands in terms of digital customer engagement over the four weeks of Brasil, B...
Media Week's inaugural media five-a-side tournament was won by UM London last week, after the agency team beat Wowcher 3:2 in a hard fought final.
Executive Channel International (ECI), the Australian out-of-home company, has entered the European market by acquiring the office digital display network ECNLive.
The BBC has made a wide range budget cuts in the 2013/4 financial year, including removing £6 million of "talent" costs as high-salaried presenters including Susannah Reid departed the corporation.
BSkyB's proposal to takeover Sky Italia and Sky Deutschland could be finalised by the end of the month, according to analysts.
Future Publishing has continued the disposal of its titles following the raid on the ailing publisher in May by Immediate Media, transferring lifestyle magazine The Simple Things to independent publisher Iceberg Press.
As the ad server turns 19 years old, John Stoneman, the interim vice president of EMEA at PubMatic, explains what advertising technology offers brands and their agencies.
NRS is ready to build for a new future: Calls for 'media producers' to be differentiated from aggregators
Following Campaign's revelation that the NPA has started a review of its requirements for audience measurement this month, Simon Redican, chief executive of the National Readership Survey explains why after a 56 year partnership, the company welcomes...
The Forbes family has sold a "majority stake" in its US and global publishing company Forbes Media to a group of international investors, ending a 97-year dynasty started by Bruce Forbes.
Magnum Mini has created a series of film-themed idents for its seven-figure sponsorship of the 9pm daily movie on Film4.
Ben Tolley, a partner at the media and technology corporate finance adviser Clarity, looks at what Liberty Global's purchase of BSkyB's stake in ITV says about the UK TV industry.
Nike has made it to the top spot of this week's Campaign Viral Chart with a celeb-packed 90-second spot featuring Jay-Z, Tiger Woods and Michael Jordon.
Claire Enders, the chief executive of Enders Analysis, has predicted that the formation of Sky Europe is a 'full-blown conclusion' following Time Warner's rejection of Rupert Murdoch's $80 billion (£46.7 billion) takeover offer.
Wieden & Kennedy London hires creatives Danielle Noël and Thom Whitaker, and Steve Auckland becomes CEO of The Independent and Evening Standard operations, in this week's roundup of people moves in advertising, marketing and media.
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