Mobile marketing & media news
BreatheSport, a social network where fans can interact with sporting celebrities, launches in beta today.
The channel says a repositioning will boost viewing figures that have been held back by Barb's system.
Nathan Weyer, the incoming managing director, Europe at the digital agency Huge, explains how European companies can learn from their US counterparts and transform into digital-first companies.
Future, the consolidating international media group, has unveiled its new executive management team under chief executive Zillah Byng-Maddick.
Buzzfeed, the expanding news and entertainment site, has appointed former Huffington Post and Yahoo leader, Greg Coleman, as president.
Rupert Murdoch's 21st Century Fox has withdrawn its $80 billion takeover offer for US entertainment giant Time Warner, blaming an inability to engage with its board and a fall in its own share value since tabling the offer.
WPP's Martin Sorrell will be joining leaders from Brave, Contagious and Facebook at this year's Internet Advertising Bureau (IAB) event in London.
The shortlist for October's Media Week Awards 2014 can now be revealed, and following more competition and entries than ever before, all the companies to have made the cut have reason to celebrate.
Unicef is looking for an agency to handle a UK brief that aims to drive awareness of its work, leading to increased fundraising.
On the day Rajar results show that 36.8% of radio listening in the UK is now happening via a digital device, Bauer Media's group managing director of advertising, Richard Dunmall believes its time to celebrate.
In the 17 years since the handover, Hong Kong has defied almost every prediction of its demise. It is a hub city in a region wrongly relegated to secondary status when it comes to creativity. But Asia is now exacting revenge through innovation in soc...
The company might have spent the past couple of years in an acquisition frenzy, but what's the strategy? By David Benady.
This year's Media Week Awards have attracted a record number of 563 entries from the UK's most innovative media companies.
It's been the year of mobile every year since 2008, but recent reports suggest we've finally made it.
BT Sport continues to invest in its football coverage ahead of the new Premier League season starting next month.
Google and MediaCom are teaming up to develop a global training programme called Mobile Ignition, to set a "mobile first" mindset among the agency's staff.
LinkedIn, the world's biggest online professional network service, has acquired a marketing services specialist Bizo for a reported deal valued around $175 million (£103m).
Bloomberg Media has appointed former DMG Media and BBC Magazines leader Matt Teeman as its commercial director in Europe, Media East and Africa.
BBC Worldwide, the commercial arm of the BBC, generated sales of £1.04bn in the year to 31 March, propelled by the international licensing of top shows Sherlock, Top of the Lake and Doctor Who.
NRS is ready to build for a new future: Calls for 'media producers' to be differentiated from aggregators
Following Campaign's revelation that the NPA has started a review of its requirements for audience measurement this month, Simon Redican, chief executive of the National Readership Survey explains why after a 56 year partnership, the company welcomes...
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