Sir Ridley Scott picks winner of Philips' Parallel Lines campaign
Film director Sir Ridley Scott has picked a winner for the Philips 'Parallel Lines' campaign, which invited consumers to create a short film.
Scott chose ‘Porcelain Unicorn’ from American director Keegan Wilcox as the winner of the contest that received 600 entries from around the world. The film shows a moving tale of how a traumatic wartime encounter inspires a man in later life.
Sir Ridley Scott said: "I chose 'Porcelain Unicorn' to be the winning film as it had a very strong narrative – a very complete story that was well told and executed."
He chose the winning film following a round of public voting on YouTube to select the top five. The ‘People’s Choice’ runner-up honour has been awarded to French director Cedric Petitcollin for his slapstick comedy, Baby Time'.
As winner, Wilcox has bagged himself a week's work experience at the RSA offices in London, Los Angeles or New York. His film will also appear on a dedicated Philips website and will be globally promoted by the brand.
Wilcox commented: "I'm honoured and humbled Sir Ridley Scott selected our film from five equally deserving entries. This came as a huge surprise. Being awarded the opportunity from Philips to gain valuable work experience at RSA is a privilege and a first step on the long road to a career."
The Philips campaign was created to demonstrate the cinematic qualities of its televisions. The 'Porcelain Unicorn' film follows five shorter films created by DDB, which were produced by five renowned film directors from Ridley Scott Associates, with each taking a different approach to a single piece of dialogue.
This article was first published on campaignlive.co.uk
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