Agencies line up for South African Tourism
South African Tourism has issued a tender for its global advertising, digital and media planning and buying activity.
The body said it is looking for "innovative agencies/service providers" to help it make a "quantum leap forward" through the development and execution of a fully integrated marketing effort over the next five years.
UM won the estimated £20 million global media account for South African Tourism in January 2011.
Ogilvy & Mather has worked on the organisation’s advertising in the past.
The tender is split into four parts: formulating a global marketing business strategy for 2015-2020; the buying and placement of media; execution; and providing an online solution or platform.
The execution section of the brief is divided into above-the-line advertising, below-the-line advertising, PR, digital, mobile, content and social media.
South African Tourism aborted an attempt to hire a UK digital agency in March.
This article was first published on campaignlive.co.uk
Latest jobs Jobs web feed
- Business Development Executive Bullfrog Digital LTD Up to £30k + Commission and benifits, Shoreditch
- Head of Strategy, Insight & External Relations London & Partners COMPETITIVE + PRP + BENEFITS, London Bridge
- Senior Account Manager Hot Cow Between £32,000 - £35,000 with discretionary bonuses., Near Chiswick Business Park, a fun and vibrant location to work with events, a lake and bars.
- Project Manager - Integrated / Digital - Superb London Agency Fill Recruitment Ltd £40k - £50k plus bonus and superb benefits!, Central London
- Retail Marketing Manager EMEA Callaway Golf Europe Ltd circa £50,000 pa plus benefits, based in Chessington, Surrey
- Account Executive: Integrated / Digital Agency - Exciting Brand / Large Campaigns c£20k Fill Recruitment Ltd c£20k, Greater London - Surrey