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What do Jesus, Mother Theresa, Gandhi and an unemployed Swedish guy have in common?

They all save lives, but some find it easier than others. The Swedish guy just "clicked on a banner".

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In this tongue-in-cheek series of shorts for Unicef, Jesus, Mother Theresa and Gandhi praise the sacrifices each one has made in order to save people’s lives, while thanking each other in a humble and self deprecating way.

Then they find the Swedish guy sitting with them, who got to the top table because he clicked on a Unicef banner ad.

Brand: Unicef (Sweden)

Agency: Forsman & Bodenfors 

This article was first published on marketingmagazine.co.uk

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