Video: British Gas' new Hive brand explained
British Gas has promised to revolutionise energy with its Internet of Things-inspired sub-brand Hive, allowing consumers to manage their energy usage via a sophisticated mobile app.
British Gas' new Hive brand explained
Marketing visited the firm's offices to speak to Hive Active Heating head of product Andreu Tobella to find out how the product works and why it promises to change consumer behaviour for ever.
This article was first published on marketingmagazine.co.uk
Latest jobs Jobs web feed
- Head of Digital Operations Macmillan Cancer Support £50,000 - £55,000 +Benefits, London (Central), London (Greater)
- Content Marketing and SEO Manager Lynda Up to £40,000, Central London
- Digital Delivery Manager Cancer Research UK £35000 per annum + + excellent benefits, London
- BTL AGENCY ACCOUNT HANDLERS - integrated, shopper, sales promotion, retail, digital Judi Patton £22K-£55K, London (Central), London (Greater) / London (East), London (Greater) / London (North), London (Gr...
- Senior Account Manager The Great & The Good £35000 - £40000 per annum + great benefits , London
- Client Partner The Great & The Good £80000 - £90000 per annum + significant benefits, London