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Dodge asks centenarians for words of wisdom to celebrate 100th birthday

"Learn from your mistakes"; "Live for now"; "Keep your eyes open, and sometimes your mouth shut." These are some of the pearls of wisdom from people who have reached the ripe old age of 100.

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The film, called ‘Wisdom’, was first screened at the New York Auto Show and is a part of Chrysler Group-owned car brand Dodge’s centenary celebrations.

Company: Chrysler Group

Brand: Dodge

Agency: The Richards Group

Creative: Chuck Schiller, Aaron Thornton

Production: HSI Productions

This article was first published on marketingmagazine.co.uk

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