Additional Information


Pitch Update

Samsung: 72andSunny, BBH, Cheil, CHI, Grey, Burnett and W&K are involved

Samsung: 72andSunny, BBH, Cheil, CHI, Grey, Burnett and W&K are involved

Share this article

Samsung’s global advertising review, which kicked off in April, is gathering momentum. The Korean electronics company is in discussions with agencies including 72andSunny, Bartle Bogle Hegarty, Cheil, CHI & Partners, Grey, Leo Burnett and Wieden & Kennedy. CHI was responsible for last year’s global "charge" spot.

McCain Foods, which had kept denying it was reviewing, has suddenly drawn up a longlist of six agencies to pitch for its £20 million ad account. Chemistry meetings are planned for mid-August, with the review – which includes the incumbent, BMB – due to be oven-ready by the end of September. The process is being run through Roth Observatory.

Other new reviews include Aer Lingus (still at the RFI stage) and Mitchells & Butlers, which is due to shortlist next week after chemistry meetings.

And, finally, Creativebrief has told Abbott Mead Vickers BBDO, Adam & Eve/DDB, Rainey Kelly Campbell Roalfe/Y&R and The Brooklyn Brothers that they won’t hear from Virgin Atlantic for a few weeks.

This article was first published on

More about

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Latest jobs Jobs web feed


The Wall blogs

Back to top ^