Additional Information


Content

Online shopping marketing

 

MEC boss Courtier hails £600m Vodafone media win as 'life changing'

Charles Courtier, the global chief executive of MEC, has described the awarding of the $1 billion (£600 million) worldwide media account to his agency as a "life changing win" and "crucially important" to his network, in a missive to staff.

 

Broadbandchoices.co.uk appoints the Red Brick Road

Broadbandchoices.co.uk, the comparison site, has awarded The Red Brick Road its creative account following a three-month competitive pitch.

 

The shopping journey does not always start in store

The UK is a brand bazaar with overseas visitors coming here in huge numbers to take advantage of tax-free shopping opportunities and buy goods from the likes of Burberry and Barbour, which even at full price are typically 30 per cent cheaper than bac...

 

Connected Campaign of the month: Marks & Spencer

The retailer put social media at the heart of its festive campaign to both draw in and then re-engage with customers.

 

Has Facebook lost its cool?

As the social media network prepares to celebrate ten years, Arif Durrani asks if an ageing user base spells trouble.

 

UK leads world's ecommerce exports as fashion brands travel well

The UK is the world's leading ecommerce exporter with a trade surplus of £720 million in 2013, according to a new study.

 

ICrossing wins Debenhams SEO pitch

Debenhams, the department store, has appointed digital marketing agency iCrossing as its SEO agency.

 

The mistaken death of the British High Street

The High Street is not dead, it's just changing around the new holy trinity of modern retail - bricks, clicks and touch - says Primesight's commercial director, Chris Forrester.

 

Infographic: It's beginning to look a lot like eChristmas

The old days of painstakingly carving toys out of wood and gifting them to your loved ones at Christmas seem almost alien in today's gadget-driven world.

 

Marks & Spencer's Christmas ad: watch the 150-second version

Marks & Spencer has unveiled its fairytale-inspired Christmas ad, featuring Rosie Huntington-Whitely, David Gandy and Helena Bonham-Carter, on its social media channels and website.

 

Amazon lifts the lid a little on secretive ad operation

Arif Durrani talks with Amazon's global vice-present of advertising sales, Lisa Utzschneider, about a growing part of the retail giant's business.

 

Tiffany & Co seeks global agency

Tiffany & Co, the luxury jeweller, is hunting for a creative agency to work on its global advertising account.

 

Amscreen lands five year national Tesco contract

Amscreen has landed a five year partnership with Tesco to provide dynamic advertising opportunities across the supermarket giant's 450 petrol stations in the UK.

 

Carphone Warehouse targets 'consideration phase' for upgrades

Carphone Warehouse has today launched a six-figure six-month content partnership with Future's technology brands, TechRadar, T3 and Gizmodo UK.

 

Moneysupermarket.com launches energy saving TV spot

Moneysupermarket.com, the online comparison website, is to debut its latest television ad, "kid in a cake shop", to promote finding better deals online by switching energy suppliers this weekend.

 

Condé Nast Traveller targets Chinese consumers in London

Condé Nast Traveller UK is hoping to cash in on the emergence of the wealthy Chinese tourist with the launch of a new bi-annual glossy, the Mandarin Expert Guide to Shopping in London.

 

Notonthehighstreet picks M2M for media

Notonthehighstreet.com, the online marketplace, has appointed M2M to run its media planning and buying business after a five-way pitch.

 

Razorfish scoops Argos digital task

Argos has appointed Razorfish to handle its digital work as part of its commitment to be a digitally led company.

 

Argos urges Twitter users to help shape new ads

Argos is giving Twitter users the chance to name the new character in its "alien family" TV ads.

 

Marks & Spencer loses AdWords battle to Interflora

Marks & Spencer has lost the right to bid on the 'Interflora' trademark on Google AdWords, ending a five-year legal battle.

 
 

Additional Information

Latest jobs Jobs web feed

FROM THE BLOGS

The Wall blogs

Back to top ^