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Ebay boss gives mobile team 'permission to step on toes'
Ebay marketing executive Alexander von Schirmeister has attributed the company's success to chief executive John Donahoe's decision to allow its mobile commerce unit "permission to step on other people's toes".
Topshop to host 'secret pop-up gigs' for Kate Bosworth collection
Topshop will put on "secret pop-up gigs" around the world this summer to push its music-festival inspired fashion range designed by Hollywood star Kate Bosworth.
Wedgwood invokes an idealised English home
The "style conscious woman" is the target of a campaign based on an idealised English home with photography shot by Rebecca Miller at Barlaston Hall, an 18th century manor house on the original Wedgwood Estate.
RB-owned Scholl hires LBi for global web revamp
Scholl, the world's largest foot care brand, owned by Reckitt Benckiser, has appointed LBi to redevelop its websites around the world.
Top ten ads of the week
Counting down the ten most recalled ads, in association with TNS and Ebiquity.
Ocado 'playing with fire' after Morrisons talks
Ocado is "playing with fire" by discussing a partnership with Morrisons and could put itself out of business if it continues to provoke the wrath of partner Waitrose, claims Shore Capital.
Phones4U top marketer Trevor Cairns moves agency side
Trevor Cairns, Phones4U's director of marketing, is leaving the company after just six months in the role to join creative agency Love.
C&A appoints Razorfish to European digital account
C&A, the clothing retailer, has appointed Razorfish London to handle its digital account across Europe.
Barclaycard claims antidote to daily deals 'fatigue' with Bespoke Offers service
Barclaycard is aiming to attract consumers suffering "offer fatigue" from daily deals providers such as Groupon and Wowcher, with the launch of its "genuinely tailored" new deals brand, Bespoke Offers.
EBay to offer segmented shopping data to marketers
EBay is reportedly dividing up its data into shopping segments in a move to offer it out to marketers to help them target ads at consumers on non-eBay sites.
Net-a-Porter partners The Dorchester for first 'micro app'
Online retailer Net-a-Porter has partnered luxury hotel firm Dorchester Collection to create its first "micro app" for a commercial partner.
Brand manager spotlight: Ed Boyes, HelloFresh.co.uk
Ed Boyes, co-founder and marketing director at grocery e-commerce start-up HelloFresh.co.uk, comes under the spotlight.
Play.com appoints Hometown and Vizeum
Play.com, the Jersey-based online retailer, has awarded its creative advertising business to Hometown and its media account to Vizeum, after two four-way pitches.
Turkey of the week: Isme, Contagious Content
Maisie McCabe thinks the new ad for Isme starring Carol Vorderman is typical in its sector: "There s the soft lighting, laughing friends, swinging hips and even a joke about getting older. It d be great if these online retailers could try to shake up...
Asda to launch same-day grocery delivery service
Asda claims it is launching the world's first same-day delivery service on grocery orders as part of a £700m investment in its stores and online operations.
Morrisons calls agency review but pledges to keep Ant & Dec
Embattled retailer Morrisons has called a review of its £73m advertising and in-store marketing accounts ahead of the launch of its online food business and the roll-out of its M local convenience format across the UK.
John Lewis mulls entry into mobile phone sector
John Lewis is reportedly weighing up a move into the lucrative mobile phone market as part of its strategy of using trust in the brand to diversify its product range.
Tesco hails improvement in ad performance as profits take a hit
Tesco claims its new advertising strategy is producing measurable results with customer feedback revealing the brand is now "warmer and more engaging".
Ikea focuses on outdoor range with battle against gnome army
Ikea is pushing its outdoor range with a TV spot featuring a couple battling against a gnome army in the latest stage of its attempt to drive behavioural change.
Topshop, Nike, Burberry, Heineken: Who should be digital brand of the year?
The Rev Awards Digital Brand of the Year 2013 shortlist has been revealed, and we need you to cast your vote.
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