High street retail marketing
Currys PC World has created a series of humorous online ads to back its Christmas campaign.
Currys PC World is launching a brand campaign ahead of the Christmas season with the strapline "we start with you".
Argos is releasing the second ad in its "get set go Argos" campaign.
Was the John Lewis boss, Andy Street, deliberately trying to manage expectations of its Christmas ad campaign with his comments at the recent World Retail Congress? Street - who, later on the train home, managed to offend the French by telling a jour...
Boots UK, the health and beauty retailer, has replaced stores in rural towns and villages with giant luxury products in its latest TV ad.
The retailer, which is owned by private equity firm BC Partners went into administration on Sunday night and is to close its stores with immediate effect.
Twitter is teaming up with Burberry to test its first 'Buy' button for brands on its platform, to allow users to shop directly from the site.
Harrods, the luxury department store, has appointed TBWA\London as its creative agency.
Wickes, the home improvement retailer, has extended its relationship with Carat by appointing its Dentsu Aegis Network (DAN) to handle social, PPC and SEO business.
Kwik Fit, the auto repair company, has confirmed it is reviewing its ad account.
DFS, the sofa retailer, has appointed Karmarama to create and implement a direct marketing and data management strategy.
Leo Burnett's radio ad for Homebase was the most creative of those tested by the Radio Advertising Bureau in the first half of 2014.
The content marketing agency Kameleon has been appointed by the sofa retailer Sofaworks as its lead strategic agency.
Kelly Hoppen, the interior designer who has appeared on Dragons' Den, has enlisted Now to promote her new homeware collection.
JWT London has strengthened its customer marketing department with the appointment of Dixons Retail's Matthew Hounsell as CRM business director.
After Specsavers quickly reacted to the footballer Luis Suárez biting Italy's Giorgio Chiellini in a World Cup game with a tactical Twitter ad, Campaign takes a look at some of the optician's best ads.
Halfords has released an online campaign staring the Canadian comedian Tony Law as "the bike whisperer".
At this year's Cannes Lions International Festival of Creativity there were ten UK creative teams that stood out from the crowd, winning converted gongs for their campaigns.
Adam & Eve/DDB walked away with its fourth Grand Prix at this year's Cannes Lions for its Harvey Nichols Christmas campaign.
The Cannes Lions International Festival of Creativity named Adam & Eve/DDB its Agency of the Year last night, after the Omnicom shop picked up four Grands Prix.
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