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Political party marketing

 

Govt seeks ad agency for emergency activity

The Crown Commercial Service is seeking an agency for urgent campaigns ahead of the general election.

 

Twitter readies election messages for your feed

Twitter has launched new postcode-specific geo-targeting service in time for the General Election, which will be held in 100 days.

 

DCMS in political row over gambling ad review

The Department for Culture, Media and Sport has promised to publish the result of a review of gambling ads "shortly" after concerns expressed by senior Lib Dem Danny Alexander came to light.

 

Adland must be first stop on political campaign trail

After years of hiding behind the irrefutable truth of news, the time has come for me to voice my own opinion in these pages. And what better way to begin that journey than in the top slot, while Claire Beale continues Campaign s assault on the US. ...

 

Turkey of the week: Conservative Party, In-house

Kate Magee is astounded by the Conservative Party s blunder of using a German road on its 2015 general election campaign poster: "I m amazed that no-one thought to check the provenance of the stock image. The party has scored an own goal (or an Eigen...

 

Lib Dems in hunt for election shop

The Liberal Democrats are in discussions with ad agencies about their election campaign as the battle heats up ahead of May's general election.

 

Labour plans curb on junk-food advertising

A 9pm watershed for ads featuring products with high sugar, salt or fat content is expected to be included in Labour's general election manifesto.

 

Tories' first election poster mocked for 'foreign road' picture

The Conservative Party's first poster campaign in the run-up to the General Election has been mocked for featuring an image of a German road.

 

Which party will use outdoor effectively to lead the 2015 election agenda?

Will fear or cheer carry the most impact on voters and the wider media next year? asks Naren Patel, chief executive of Primesight.

 

Labour offers election role to Lucky Generals

Labour is expected to drop its original plans to hold a pitch for its general election campaign and has promised Lucky Generals a key role.

 

Help you run the country? Nah, we're good, thanks

The remarkable transformation of Nigel Farage from the punchline to a smart-arsed political joke to potentially a Parliamentary force looks like being the defining narrative of the upcoming general election. However unpalatable you (and, for the re...

 

Lessons from the Scottish referendum

So Scotland has voted to stay with the Union but with increased powers for their own parliament.

 

Scottish Referendum: Battle of the ads

With Scotland preparing to vote in Thursday's independence referendum, Campaign takes a look of the battle of the 'YES' and 'NO' ad campaigns.

 

The loss of the Govt media buying business is sure to be queried by Sorrell

Few would have predicted it - and, be assured, some are still contesting it - but Sir Martin Sorrell's M4C has all but lost the Government's media buying business. This begs the question: how?

 

Culture secretary to raise questions about TV licence fee

Culture secretary Sajid Javid will raise questions around the television licence in a presentation to the Royal Television conference today, asking if it is time to decriminalise non-payment in the UK.

 

Yes, there are fewer cocks in Cameron's Cabinet, but it's not exactly a hen party

The comedian Andy Hamilton summed up how most of us feel about the injection of women into the new Cabinet when he said: "It's nice that Cameron has discovered women so near election time."

 

PM to appoint Tech City chairman Joanna Shields as digital guru

Prime minister David Cameron is expected to appoint Joanna Shields, Tech City's chairman and ambassador, as his digital tsar.

 

The Scottish question

To be or not to be a separate country? That is the big debate for the Scots, who will head to the polls in just under two months' time. As the battle to win votes heats up ahead of the 18 September referendum, we asked two senior creatives in Scotlan...

 

Shoestrings and heartstrings: Scottish independence

How the Let's Stay Together campaign came together by MT Rainey.

 

Senior adland figures launch star-studded campaign against Scottish independence

Celebrities including Eddie Izzard, Tanni Grey-Thompson and Ross Kemp are to feature in an ad launched today by senior figures in adland as part of a new campaign against Scottish independence.

 
 

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