Additional Information


Content

Political party marketing

 

Shoestrings and heartstrings: Scottish independence

How the Let's Stay Together campaign came together by MT Rainey.

 

Senior adland figures launch star-studded campaign against Scottish independence

Celebrities including Eddie Izzard, Tanni Grey-Thompson and Ross Kemp are to feature in an ad launched today by senior figures in adland as part of a new campaign against Scottish independence.

 

M&C scoops 'no' to Scottish independence brief

Better Together, the cross-party campaign to encourage Scotland to vote "no" to independence, has hired M&C Saatchi as it counts down to the September referendum.

 

Scottish 'no' campaign turns to M&C Saatchi

Better Together, the cross party campaign to encourage Scotland to vote no to independence, has hired M&C Saatchi as its creative agency, following a competitive process.

 

Ukip and the power of challenger brands

Mike Cooper, the global chief executive of PHD, gives his view on what marketers can learn from Ukip and the theory of challenger brands.

 

Labour accuses Tories over 'partisan' Whitehall adspend

Labour has accused the Government of boosting its communications budget so it can run pro-Conservative campaigns in the run-up to next year's general election.

 

Google's YouTube, Guardian and Telegraph bid to host 2015 leaders' debate

Google's YouTube is hoping to break the monopoly enjoyed by the terrestrial broadcasters around next year's General Election, by teaming up with The Guardian and The Daily Telegraph in a bid to host a televised leaders' debate.

 

Adland clichés cannot rival those at Westminster

There's an ad currently on TV that probably tells you rather more about the popular perception of the advertising industry than it does of the brand it is promoting. In fact, I can't remember the name of the advertiser or the sector it's in (it's tha...

 

Labour to air anti-Clegg film by Lucky Generals

The Labour Party has released a dramatic party political broadcast in the style of a 50s science fiction film that slams Deputy Prime Minister Nick Clegg as spineless.

 

UKIP releases Family ad

UKIP has released an ad campaign created by the Edinburgh-based agency Family, featuring the white cliffs of Dover.

 

Trading Places: this week's people moves

Enyi Nwosu takes up a global role at WPP's Mindshare and Absolute Radio's Anthony Abbott joins Bauer Media in a newly created post, in this week's round-up of people moves in advertising, marketing media and PR.

 

Trading Places: this week's people moves

David Kolbusz leaves Bartle Bogle Hegarty for New York and Delia Bushell joins BT TV and Sport as managing director from BSkyB, in this week's round-up of people moves in advertising, marketing, media and PR

 

Culture secretary Maria Miller resigns

Culture secretary Maria Miller has this morning resigned from her post, following a row over her expenses claims.

 

WPP launches multi-sector practice for government clients

WPP has formed the global Government & Public Sector Practice, utilising its advertising, media, research and campaign evaluation resources to boost its offering to government clients.

 

Labour demands tougher ad rules

Labour has demanded stricter rules on TV ads for foods that are high in fat, sugar or salt (HFSS) in a sign of what the party would do if it wins next year's general election.

 

Lucky Generals in contention for Labour's election account

Lucky Generals has quietly begun working for Labour and looks set to be on the shortlist when the party holds a pitch for its general election account this spring.

 

Lucky Generals creates Labour Budget work

Lucky Generals, the start-up from Helen Calcraft, Andy Nairn and Danny Brooke-Taylor, has created an ad for the Labour Party ahead of today's Budget.

 

Trading Places: this week's people moves

Fraser Gibney is appointed chief executive of FCB Inferno and Virgin Holidays marketing director Andrew Shelton leaves after eight years in the role, in this week's round-up of people moves in advertising, marketing, media and PR.

 

History of Advertising No 90: 'Labour isn't working' poster

It only appeared on a handful of sites, was backed by a minuscule budget and its imagery was faked. Yet it's fair to say that the 1979 poster for the Conservative Party declaring "Labour isn't working" was a game-changer.

 

Trading Places: this week's people moves

Juliet Haygarth becomes BMB's first chief executive and Yahoo UK managing director James Wildman leaves the company amid a European restructure, in this week's round-up of people moves in advertising, marketing, media and PR.

 
 

Additional Information

Latest jobs Jobs web feed

Back to top ^