Political party marketing
How the Let's Stay Together campaign came together by MT Rainey.
Celebrities including Eddie Izzard, Tanni Grey-Thompson and Ross Kemp are to feature in an ad launched today by senior figures in adland as part of a new campaign against Scottish independence.
Better Together, the cross-party campaign to encourage Scotland to vote "no" to independence, has hired M&C Saatchi as it counts down to the September referendum.
Better Together, the cross party campaign to encourage Scotland to vote no to independence, has hired M&C Saatchi as its creative agency, following a competitive process.
Mike Cooper, the global chief executive of PHD, gives his view on what marketers can learn from Ukip and the theory of challenger brands.
Labour has accused the Government of boosting its communications budget so it can run pro-Conservative campaigns in the run-up to next year's general election.
Google's YouTube is hoping to break the monopoly enjoyed by the terrestrial broadcasters around next year's General Election, by teaming up with The Guardian and The Daily Telegraph in a bid to host a televised leaders' debate.
There's an ad currently on TV that probably tells you rather more about the popular perception of the advertising industry than it does of the brand it is promoting. In fact, I can't remember the name of the advertiser or the sector it's in (it's tha...
The Labour Party has released a dramatic party political broadcast in the style of a 50s science fiction film that slams Deputy Prime Minister Nick Clegg as spineless.
UKIP has released an ad campaign created by the Edinburgh-based agency Family, featuring the white cliffs of Dover.
Enyi Nwosu takes up a global role at WPP's Mindshare and Absolute Radio's Anthony Abbott joins Bauer Media in a newly created post, in this week's round-up of people moves in advertising, marketing media and PR.
David Kolbusz leaves Bartle Bogle Hegarty for New York and Delia Bushell joins BT TV and Sport as managing director from BSkyB, in this week's round-up of people moves in advertising, marketing, media and PR
Culture secretary Maria Miller has this morning resigned from her post, following a row over her expenses claims.
WPP has formed the global Government & Public Sector Practice, utilising its advertising, media, research and campaign evaluation resources to boost its offering to government clients.
Labour has demanded stricter rules on TV ads for foods that are high in fat, sugar or salt (HFSS) in a sign of what the party would do if it wins next year's general election.
Lucky Generals has quietly begun working for Labour and looks set to be on the shortlist when the party holds a pitch for its general election account this spring.
Lucky Generals, the start-up from Helen Calcraft, Andy Nairn and Danny Brooke-Taylor, has created an ad for the Labour Party ahead of today's Budget.
Fraser Gibney is appointed chief executive of FCB Inferno and Virgin Holidays marketing director Andrew Shelton leaves after eight years in the role, in this week's round-up of people moves in advertising, marketing, media and PR.
It only appeared on a handful of sites, was backed by a minuscule budget and its imagery was faked. Yet it's fair to say that the 1979 poster for the Conservative Party declaring "Labour isn't working" was a game-changer.
Juliet Haygarth becomes BMB's first chief executive and Yahoo UK managing director James Wildman leaves the company amid a European restructure, in this week's round-up of people moves in advertising, marketing, media and PR.
Latest jobs Jobs web feed
- Optimisation Manager / Ad & Campaign Operations Manager UCAS Up to £50,000 plus 30-days annual leave, bonus, flexible benefits & pension, London (Central), London (Greater) / Cheltenham, Gloucestershire
- Creative Production Controller (Maternity Cover) Asthma UK £34,361 - £36,169, London (Central), London (Greater)
- MARKETING MANAGER - Fashion Success Digital negotiable, London (Central), London (Greater)
- Sponsorship Manager Ball & Hoolahan £50,000 per annum, London (Central), London (Greater)
- Head of Marketing - SyFy NBC Universal Competitive, London (Greater) / London (Central), London (Greater)
- Senior Brand Marketing Executive Stopgap £150 - £200 per day, Bedfordshire