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PPA Conference 2011

 

Full coverage of the PPA Inspiration & Innovation: Publishing Conference 2011, including interviews and analysis direct from the conference floor



PPA 2011: Publishers take a bite out of Apple

Last year's PPA magazine conference was all about Apple and the thrilling potential of its iPad, but this week feelings towards the tech giant were decidely more muted.

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PPA 2011: Royal Mail slammed for 'disgraceful' postal hikes

The Royal Mail has been slammed by the UK's biggest magazine publisher IPC Media for its decision to up its postal rates for bulk mail by up to three times the rate of inflation.

 

PPA 2011 Video: How publishers should be taking advantage of video

Online audiences are maturing and becoming more sophisticated, and publishers can take advantage by using video within the mix, says Adrian Smith, executive producer at The Peloton.

 

PPA 2011: Magazine publishers 'too slow' to realise value of video 1

Magazine publishers have allowed specialist video sites to steal a march by being quicker to market in showcasing high-quality video content, according to a senior publishing executive.

 

PPA 2011: ABC under fire for 'five decades old auditing system'

Dennis Publishing's chief executive James Tye has criticised the ABC UK's auditing methodology for not keeping up with the pace of digital publishing, saying measurement has to be 'quicker and dirtier'.

 

PPA 2011 Video: Mike Soutar, Shortlist Media at the PPA Conference 2011

Mike Soutar, chief executive of Shortlist Media , speaks about the challenges magazines face in adopting the tablet format at the PPA Conference 2011.

 

PPA 2011 Video: Kevin Costello, chief executive, Haymarket, at the PPA Conference 2011

Kevin Costello, chief executive at Haymarket Media Group talks about the company's transition into digital.

 

PPA 2011: The recipe for BBC Good Food's iPad app

BBC Good Food's iPad app is already profitable, but what would really take sales to the next level is resolving the subscriptions issue with Apple, according to Alfie Lewis, publishing director of BBC Magazines Good Food Group.

 

PPA 2011: Yudu chief tells publishers to 'embrace Apple'

Yudu chief executive Richard Stephenson has called on publishers to "embrace Apple" and "get with [its] programme", if they are to succeed in the current climate.

 

PPA 2011: 'Fail, but fail fast' industry told 1

'If you fail, fail fast' is the mantra business media publications need to embrace if they are to win out in the current environment, according to panel members at today's PPA conference.

 

PPA 2011: Raising the paywall higher is aim for Property Week

Property Week's paywall could be built higher after having a positive impact on subscription renewal rates, according to the business title's editor-in-chief Giles Barrie.

 

PPA 2011: Lessons from UK Music's Feargal Sharkey

In the digital age, the magazine industry needs to "collaborate", both with one another and third parties, work on "growing the value of the online market", and "spend less time listening to the bullshit", instead just get on and do it, according to ...

 

PPA 2011: McIlheney pledges 'relevance and focus'

The PPA will focus on promoting, protecting and advising the magazines industry, chief executive Barry McIlheney promised delegates when he opened the trade body's annual conference this morning.

 

Magazines in 2011: a view from the top

As the UK's magazine industry begins to convene for the PPA's Inspiration & Innovation: Publishing 2011 conference today, Media Week talks to four distinct and influential magazine professionals about where they think the business is heading.

 

Magazines 2011: an agency view

As delegates gather this morning at the annual PPA conference, agencies give their reactions to the threats and opportunities faced by the magazine community during the coming year.

 

Sunrise or sunset for magazines? 2

It's too early to write the obituary for the magazine industry, says former PPA chief executive Ian Locks, drawing on three decades leading the business.

 
 

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