The latest retail advertising, campaign news, analysis and business insight in the clothing store, online shopping, high street and supermarket sectors.
Latest retail news and analysis
While the majority of brands and retailers have taken steps to optimise the cross-channel consumer experience, the same cannot be said for operational silos that exist within these channels.
The shortlist for the 2014 Brand Republic Digital Awards has been decided, following an action-packed judging day at Yahoo's UK headquarters on 10 April.
The supermarket's data division, Dunnhumby, aims to make digital advertising more personalised, its chief executive, Simon Hay, tells David Benady.
Homebase has signed a three-year deal with BSkyB's customer intelligence arm Sky IQ.
Almost a quarter of shoppers use their mobile phones while waiting outside retail destinations, whereas only three per cent use them while looking at products, according to research from Starcom MediaVest Group.
Gatwick Airport has today launched The X-ray Collection, a social media competition challenging people to guess the products photographed in an airport scanner.
Furniture retailer DFS is to pitch its direct marketing, data analytics and planning and content strategy accounts through the AAR, with a shortlist currently being drawn up.
Charles Courtier, the global chief executive of MEC, has described the awarding of the $1 billion (£600 million) worldwide media account to his agency as a "life changing win" and "crucially important" to his network, in a missive to staff.
David Kolbusz leaves Bartle Bogle Hegarty for New York and Delia Bushell joins BT TV and Sport as managing director from BSkyB, in this week's round-up of people moves in advertising, marketing, media and PR
Wilkinson, the household goods retailer, has launched a TV campaign featuring ship-proud pirates, to announce its rebrand as Wilko.
The Big Yellow Self Storage Company has revived the 1970s arcade game 'Space Invaders' with a twist, on an outdoor screen at the Westfield shopping centre in Shepherd's Bush.
Amscreen has brokered a partnership with electronics giant Sharp to create what chief executive Simon Sugar believes will be, the "first truly affordable and scalable outdoor digital screen solutions" for anyone interested in the out of home space.
B&Q, the home improvement retailer, has released a TV spot that urges people to engage in DIY.
Broadbandchoices.co.uk, the comparison site, has awarded The Red Brick Road its creative account following a three-month competitive pitch.
John Lewis has put the direct marketing account for its insurance brand up for review.
All relationships, including those between brands and consumers, need to start and end with a meaningful and rewarding exchange, reminds Steve Cox, marketing director of JCDecaux Airport.
Joint has resigned the BHS account.
Marks & Spencer is reviewing the arrangements for its £60 million UK media account.
Aldi has had an ad banned by the Advertising Standards Authority after its rival supermarket chain Asda made a series of complaints.
Google has upped the stakes against rival Apple with the launch of Chromecast, a dongle that attaches to a TV and allows viewers to stream content from the likes of the BBC's iPlayer, Netflix and YouTube.
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