The latest retail advertising, campaign news, analysis and business insight in the clothing store, online shopping, high street and supermarket sectors.
Latest retail news and analysis
Who should take the rap when a company hits the skids? Does the buck stop in the boardroom or the marketing department? The issue has been brought into focus by the ongoing turmoil in the supermarket sector, where the relentless march of the discou...
Lingerie chain Victoria's Secret is getting in on the Super Bowl action by releasing an online film of five models playing American Football and buying a TV spot during the big game.
When Dave Lewis, the chief executive of Tesco, first met Neil Munn, the group chief executive of Bartle Bogle Hegarty, to talk about the troubled retailer s ad account, they were too engrossed in their conversation to realise that there was a fire in...
Tesco has rejected suggestions that Tag and Havas EHS will lose their business with the retailer to the incoming creative agency, Bartle Bogle Hegarty.
For Sir Martin Sorrell's market-leading media collective, Group M, to lose one seismic multimillion-pound-spending client is unfortunate, but to lose two in quick succession is unacceptable - at least for him.
It s showdown time in the Lloyds Bank media review as the marketing director, Katherine Kehoe, holds a single briefing for all involved at the Covent Garden Hotel today (Thursday). Expect sharp suits and smiles all round from the shortlisted agenci...
In EC1, it is not unusual to find women in leading roles within the most high-flying international tech companies. We caught up with three of them, to find out what they think about the existing opportunities for women in the tech industry and in EC1...
Notonthehighstreet.com, the online retailer, has become the first sponsor of the London Underground's "baby on board" badge, in a deal worth £420,000.
Shortlist November/December Boots 'Homecoming' The brief here was to remind us that Christmas is not just about gift-giving, it s an opportunity to celebrate the special people in our lives. We follow members of one extended family who...
Bartle Bogle Hegarty aims to build trust back into Tesco's brand when it takes over the troubled supermarket's advertising account.
Tesco has moved its £110 million ad business to Bartle Bogle Hegarty without a pitch, ending its two-and-a-half-year relationship with Wieden & Kennedy London.
Havas Media Group has launched a new global network for luxury clients called LuxHub, which will be headquartered in Milan.
Sainsbury's is featuring two food bloggers in ads promoting its frozen food offering as part of a campaign called 'Love Your Freezer'.
The 178 year-old jewellery retailer Tiffany & Co is embracing gay couples in its advertising for the first time.
A flock of T-shirts migrate like birds across land and sea before settling in a wardrobe in the latest ad in Ikea's 'The Wonderful Everyday' campaign.
Sainsbury's Christmas ad has topped YouTube's most watched ads of 2014 in the UK, with the John Lewis festive ad in second place.
Vision Direct, the online contact lenses retailer, has kicked off a £2 million national TV campaign, which demonstrates the horror of running out of contact lenses.
Presenting a package of this year's fresh holiday ads from Campaign US.
Haribo's "awkward kiss" by Quiet Storm is the most-viewed Work story of the year on Campaign. The top 10 features another Haribo spot, and ads created by Isobel, Fallon, and Wieden & Kennedy.
Ebuyer.com, the online electronics retailer, has launched its first major TV sponsorship campaign with Dave, the UKTV Freeview channel, in a £2.8 million deal.
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