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Retail marketing
The latest retail advertising, campaign news, analysis and business insight in the clothing store, online shopping, high street and supermarket sectors.
Latest retail news and analysis
CANNES 2013: Ogilvy's UK arm bags eight outdoor golds in good night for the agency
Ogilvy & Mather London bagged Gold Lions for all eight of its Expedia entries in the Outdoor Lions, while its sister agency Ogilvy France took home the Grand Prix.
CANNES 2013: John Lewis' Inglis on winning his first Lions
It was the first time Craig Inglis, director of marketing at John Lewis, had attended the Cannes Lions Festival of Creativity, but it proved to be well worth the wait.
CANNES 2013: John Lewis' Inglis on winning his first Lions
It was the first time Craig Inglis, director of marketing at John Lewis, had attended the Cannes Lions Festival of Creativity, but it proved to be well worth the wait.
Only one in ten UK retailers has tablet-optimised site, says IAB
UK retailers have fundamental gaps in their mobile marketing strategies with fewer than one in ten (8%) having a tablet-optimised site, claims the Internet Advertising Bureau.
CANNES 2013: UK scoops two Creative Effectiveness Lions
The UK has outperformed the US in this year's Creative Effectiveness Lions, despite receiving half the number of nominations, although the Grand Prix went to a Dutch shop.
Social shopping site Tothetops.com launches across Europe
A new ecommerce platforms, tothetops.com, is launching in the UK, France and Scandinavia, in a bid to take advantage of the rise of social shopping.
Holland & Barrett marketer Phil Geary heads for Bounty
Phil Geary, group marketing director at NBTY Europe, has left the Holland & Barrett operator to join Mumsnet rival Bounty.
B&Q switches focus from price to 'unloved rooms'
B&Q is shifting its attention from price messaging to "unloved rooms" for its multimillion-pound summer ad campaign.
'Swear in the toilets when no-one is listening': Mary Portas' tips for the top
Mary Portas, retail guru, broadcaster, campaigner and founder of Portas the Retail Agency, believes that "great ideas happen by chance" and gets her biggest kick from "the next thing I'm doing, the next thing I'm learning".
Trading Places: this week's people moves
Jed Glanvill leaves Mindshare UK, Stephen Haines is New York-bound with Facebook and Piers Pottinger moves to Singapore, in this week's round-up of people moves across advertising, marketing, media and PR.
Debenhams piles pressure on rivals to ban model airbrushing
Debenhams is taking the moral high ground in an attempt to persuade rivals to stop manipulating images of women, by banning the airbrushing of its lingerie models.
High street retailers must rediscover that emotional connection with consumers
It's just over a year since the first 12 towns were selected to receive funding under the Mary Portas Pilot scheme. But last week we learned that 10 of these now have more empty shops than when the initiative began.
Ocado launches above-the-line ad drive to express 'broad' appeal
Ocado has partnered with Northern & Shell until the end of the year as it increases its above-the-line advertising to appeal to its "broad range of customers".
Burberry partners with Google on digital kisses campaign
Burberry has partnered with Google to launch a social campaign that allows users to send their real kisses around the world.
Top ten ads of the week
Counting down the ten most recalled ads, in association with TNS and Ebiquity.
Nando's appoints 101 to global brief
Nando's, the Portuguese-themed restaurant chain, has appointed 101 to a global brand consultancy brief.
Sainsbury's own-brand success drives Q1 growth
Justin King, Sainsbury's chief executive, highlighted strong growth in the retailer's own-brand products as he announced year-on-year increases to both Q1 sales and market share.
Sainsbury's and C4 bag Grand Prix at Marketing Society Awards
Sainsbury's and Channel 4 triumphed at last night's 2013 Marketing Society Awards for Excellence, taking home the prestigious Grand Prix for their collaborative London 2012 Paralympics campaign.
Sports Direct turns to ex-Manchester United marketer for content channel
Sports Direct has recruited the services of former group marketing director of Manchester United Peter Draper, following the launch of its online news platform Sports Direct News (SDN).
Apple, Burberry, Nike targeted by London's £1.5bn 'global brands centre'
Boris Johnson, London's mayor, has agreed a £1.5bn deal to redevelop Silvertown Quays in the capital's Docklands area and turn it into the world's first "global brands centre".
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