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Pick of the week: John Lewis, Adam & Eve/DDB

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Jeremy Lee goes all misty-eyed over the John Lewis ad: "Producing something charming and surprising year after year is a challenge to which the agency continues to rise." The spot was created by Aiden McClure and Laurent Simon, and directed by Elliot Dear and Yves Geleyn through Blinkink and Hornet.

This article was first published on campaignlive.co.uk

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