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Television news & analysis

 

Tony Vickers service of thanksgiving on 23 February

A service of thanksgiving for Tony Vickers, the former managing director of sales and marketing at BSkyB and sales chief at TV-am, will be held on Monday 23 February.

 

Campaign Viral Chart: Budweiser Super Bowl 'lost puppy' ad tops list

Budweiser's Super Bowl ad "lost puppy" has topped this week's Campaign Viral Chart, which features several spots created for the game on Sunday.

 

Robert Webb returns for Post Office Money launch campaign

Robert Webb, the comedy actor, returns in the Post Office's campaign for sub brand Post Office Money.

 

Join the #CampaignSuperBowl party

Campaign US is hosting its very own Super Bowl party, and you're invited.

 

Peter Bazalgette: the creative industry needs to work together on diversity

Sir Peter Bazalgette, the chair of Arts Council England and former chairman of Endemol, has called on the creative industries to work together to improve diversity.

 

The strategy of soundtracks

Choosing the right song can make a great ad, but developing a musical strategy can help build your brand

 

Operators prepare for quad-play showdown

As the UK telecommunications market consolidates, quad-play has become the new battleground, David Benady writes.

 

Deezer in talks with ad agencies ahead of marketing push

Deezer, the music-streaming service, is looking for its first UK advertising agency.

 

ITV and Visa sign placement deal

Coronation Street and Emmerdale will feature Visa's contactless payment technology for nine months from February in a six-figure deal.

 

History of advertising: No 119: Arthur Nielsen's Audimeter

They have always been known as "the ratings" or just "the Nielsens", and they are the time-honoured yardstick that measures a TV show s pulling power over audiences and advertisers in the US. And no other piece of technology can claim such a pionee...

 

Freeman ushers in new era at Bloomberg

Arif Durrani meets the man who is helping the ambitious media company branch out of its financial heartland and into the mainstream through the launch of Bloomberg Business.

 

Channel 5 asks Omnicom clients to seek 'independent advice'

Channel 5's latest salvo in its battle with Omnicom Media Group is in the form of a letter sent to the largest clients of Manning Gottlieb OMD, OMD and PHD, urging them to seek "independent advice" from media auditors about whether their TV advertisi...

 

TV Planning Awards judging line-up revealed

Amanda Rendle, the global head of marketing for commercial banking at HSBC, Murray Pannell, the UK and Ireland marketing director at PlayStation, and Roisin Donnelly, the brand director for Northern Europe at Procter & Gamble, are among the judges fo...

 

NFL addresses domestic violence in chilling Super Bowl spot

The PSA on behalf of No More uses actual 911 audio to make its point

 

Lowe agencies develop British Heart Foundation Wear Red work

Lowe Open and DLKW Lowe have launched an integrated marketing push to support ongoing TV activity for the British Heart Foundation's Wear Red fundraising day, which takes place on 6 February.

 

Skittles releases Super Bowl teaser ad

Skittles is releasing a teaser for its first-ever Super Bowl ad. The spot, created by DDB Chicago, employs the same humour as previous ads from the Wrigley brand.

 

Pepsi 'Headin' to Halftime: The Nasty What Now?' by The Brooklyn Brothers

Continuation of "Hyped for Halftime" campaign gets some laughs

 

'This girl can' tops Campaign Viral Chart

FCB Inferno's ad for Sport England encouraging women to participate in sport has topped this week's Campaign Viral Chart.

 

Tech viewpoint on TV and programmatic

The question "Has the time come for programmatic to play a vital role in the delivery of TV ads?" is increasingly on the lips of those in the ad industry. It s being driven by new solutions using improved data and technology entering the marketplace,...

 

Virgin Media COO Dana Strong to leave after 18 months

Cable TV company Liberty Global has appointed Dana Strong, the chief operating officer of its Virgin Media business, as senior vice-president and chief transformation officer.

 
 

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