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3 great ads I had nothing to do with...

Billy Faithfull and Ross Neil, creative directors at WCRS, reveal three great ads they admire but have nothing to do with 

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Billy Faithfull and Ross Neil, creative directors, WCRS

Billy Faithfull and Ross Neil started working together after forging careers in fine art and brand design respectively, having originally met at art school. Over the following ten years the pair worked at Mother and HHCL, and spent two years as creative directors of News Interntaional’s titles The Sun and The News of The World. After a further seven years at WCRS they were made creative directors in 2011.

Faithfull and Neil’s work includes campaigns for BMW, 118 118, Captain Birds Eye, Food Standards Agency, Weetabix, MINI, Warburtons, Betfair, RAF, The Royal Navy & Royal Marines. During their time at WCRS they’ve built an innovative creative department and overseen a number of new business wins.

Nike: 'Jogger'

'Jogger', part of Nike's 'Find your greatness' campaign is the first of Billy Faithfull and Ross Neil's ad campaigns they admire but had nothing to do with.

 

Super Noodles: 'Face/Off'

Salad and Super Noodles go head to head in the second of Billy Faithfull and Ross Neil's choices for our 3 great ads series, in association with Thinkbox.

 

The AA: 'The 4th emergency service'

The AA aligns itself with the police, ambulance and fire services in the last of Billy Faithfull and Ross Neil's 3 great ad choices.

 
 

The Thinkboxes

The Thinkboxes are the first awards to celebrate the UK's world-beating TV ad creativity, in all its forms, at regular way-points throughout the year.

Created in association with Haymarket Brand Media (Campaign, Marketing and Brand Republic), these bi-monthly awards are judged by the Thinkbox Creative Academy; made up of over 200 advertising luminaries with Craig Inglis, Marketing Director of John Lewis and Nick Gill, Executive Creative Director of BBH as joint Academy Presidents.

Every two months, the top five ads from the period are shortlisted in Campaign and the winner is celebrated in Marketing magazine.

Since its inception in 2008, over 30 ads have won a coveted Thinkboxes award, and some  200 have made it onto the bi-monthly shortlist. Collectively, they represent the very best in UK TV advertising creativity.

You can browse all of these brilliant ads and find out more about the people who made them at www.thinkbox.tv/thinkboxes

More on the series

In this series of short films, leading Thinkbox Creative Academy members have the tricky task of selecting just three TV ads that have inspired them: brilliant commercials, old and new, that they admire but had nothing to do with.

The idea is not only to explore some of our greatest ads in the company of people who know a thing or two about making them, but also – because of the proven link between creativity and effectiveness – encourage the advertising industry to even greater heights.

We hope you enjoy the films.

3 great ads I had nothing to do with: Danny Brooke-Taylor

Danny Brooke-Taylor, founding partner of Lucky Generals, reveals three great ads he admires but had nothing to do with.

More

3 great ads I had nothing to do with: Vicki Maguire

Vicki Maguire, deputy executive creative director, Grey London, reveals three great ads she admires but has nothing to do with

 

3 great ads I had nothing to do with: Gerry Human

Gerry Human, chief creative officer, Ogilvy & Mather London, reveals the three ad campaigns he admires but had nothing to do with.

 

3 great ads I had nothing to do with: Sally Abbot

Sally Abbott, global marketing director at Weetabix, reveals the three ad campaigns she admires but had nothing to do with.

 

3 great ads I had nothing to do with: Caitlin Ryan

Caitlin Ryan, outgoing ECD Proximity and incoming Group ECD of Karmarama, reveals the three ad campaigns she admires but had nothing to do with.

 

3 great ads I had nothing to do with: Leon Jaume

Leon Jaume, executive creative director, WCRS reveals the three ad campaigns he admires but had nothing to do with.

 

3 great ads I had nothing to do with: Justin Tindall

Justin Tindall, group executive creative director, Leo Burnett London reveals the three ad campaigns he admires but had nothing to do with.

 

3 great ads I had nothing to do with: Craig Inglis

Craig Inglis, marketing director, John Lewis reveals the three ad campaigns he admires but had nothing to do with.

 

3 great ads I had nothing to do with: Nick Gill

Nick Gill, executive creative director, BBH, reveals the three ad campaigns he admires but had nothing to do with.

 

3 great ads I had nothing to do with: Elizabeth Fagan

Elizabeth Fagan, executive marketing director, Boots reveals the three ad campaigns she admires but had nothing to do with.

 
 

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