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Auto Trader to launch £6.5 million TV ad on Boxing Day

Auto Trader, the marketplace for new and used cars, is launching a £6.5 million TV campaign on Boxing Day, drawing on the different ways people look for their perfect car.

 

Agency of the Year is the 'ultimate approval' says Adam & Eve/DDB

Winning Campaign's Advertising Agency of the Year is a "validation of all the hard work" that Adam & Eve/DDB has put in this year, according to Ben Priest, the agency's founding partner and executive creative director.

 

Monty the penguin tops engagement study

John Lewis's "Monty the penguin" was the most compelling Christmas ad of 2014, according to research by facial recognition analysts.

 

Broadband Delivery UK launches superfast campaign

Broadband Delivery UK, the body responsible for building out superfast broadband, is launching a TV ad to promote the benefits of its investment in improving internet access.

 

Watch: Lida 'gobsmacked' with Agency of the Year win

Lida will be pushing for the hat trick in next year's Annual after being named Campaign's Customer Engagement Agency of the Year last week for the second year running.

 

McCann Bristol looks for young creatives with 'big balls'

McCann Bristol has created an online recruitment campaign that offers young creatives the chance to earn £100,000 in one month.

 

BMW launches first TV campaign since hiring FCB Inferno

FCB Inferno has released its first TV ad for BMW since snatching the account from WCRS earlier this year.

 

Harvey the dog finds love in his final Thinkbox ad

Harvey the dog finds love in his third and final ad for Thinkbox, the commercial TV marketing body.

 

Production Company of the Year 2014: Academy

Quality work from new signings, old hands chipping in and an eye-catching return to form by its star player saw the production company back on top - and all without a Christmas ad in sight.

 

Campaign of the Year 2014: Ikea

The dreamy 'the wonderful everyday' campaign included multichannel activity reinforcing the retailer's message that its products can help people live harmoniously and sustainably.

 

Advertising Network of the Year 2014: Grey

With lots of money coming in and tremendous creative work going out, Grey has completed a remarkable transformation many in the industry thought unimaginable only a few years ago.

 

Advertising Agency of the Year 2014: Adam & Eve/DDB

That the magic created at an independent start-up was recreated so quickly in a marcoms leviathan is some feat. No doubt all the clients and juries who sided with the agency in 2014 would agree.

 

Advertiser of the Year 2014: Diageo

The drinks giant's advertising certainly didn't want for style this year. But arguably outshining even David Beckham and Jude Law was a rather lower-profile band of sophisticates from the Congo.

 

Sainsbury's Tu launches Christmas jumpers with dad dancing Facebook video

Tu, the Sainsbury's clothing brand, has launched its Christmas jumpers with a video on Facebook featuring dads dancing to dubstep, generating one million views in two days.

 

McVitie's Victoria rolls out first Christmas ad for 32 years

McVitie's, the biscuit brand owned by United Biscuits, has launched its first Christmas ad in more than three decades for its Victoria selection box, featuring cuddly animals.

 
 

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