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King backs new Candy Crush game with global ad push

King Digital Entertainment has launched a global ad campaign to promote its new game Candy Crush Soda Saga.

 

Freeview launches singing toys campaign

Unsold jumble sale items come alive and sing 'I Want To Know What Love Is' in a new campaign for Freeview, the free-to-air digital TV service.

 

ASA bans 'strongly sexual' Giffgaff ad

The Advertising Standards Agency (ASA) has banned a "strongly sexual" ad by Giffgaff, the mobile telephone network, after one complaint.

 

Hammerson uses automated mechanical model to showcase Christmas gifts

Hammerson, the retail property developer, has used a 13-feet automated mechanical model to showcase the wide variety of the Christmas gifts available at its shopping centres.

 

Samsung launches first Christmas TV campaign in the UK

Samsung is launching its first festive TV campaign in the UK, which portrays its products as an integral part of the Christmas season.

 

O2 launches 'walk' campaign with Ed Sheeran

Ed Sheeran, the singer songwriter, follows Michael Bublé and The Gorillaz in getting his own O2 "walk" ad to promote his Wembley Stadium shows.

 

Watch: The Post Office's first Christmas TV campaign in five years

The Post Office launches its first Christmas campaign on TV in five years tonight, with a 60-second spot featuring the actor Robert Webb and the singer Pixie Lott.

 

Sainsbury's Christmas ads through the years

Following Wednesday night's unveiling of Sainsbury's epic World War I-themed Christmas ad, Campaign looks back at some of the supermarket's classic festive ads.

 

Watch: Ant and Dec star in Morrisons' festive campaign

Ant and Dec, the television presenters, star in Morrisons' musical Christmas campaign.

 

Watch: Sainsbury's launches 'Christmas is for sharing' WW1 ad

Sainsbury's has launched its "Christmas is for sharing" World War I ad featuring a chocolate bar the supermarket will be selling in store to raise money for the Royal British Legion.

 

Vodafone celebrates 'local heroes' in biggest ever Christmas ad

Vodafone features hospital staff, chefs, farmers and its employees around the country singing along to 'Let it Go' from 'Frozen', the Disney film, in its biggest Christmas ad.

 

The strategy behind 50 years of drink-drive campaigns

With the Department for Transport marking 50 years of drink drive ads, Leo Burnett's Josh Bullmore looks back at the campaigns that remain a touchstone for anyone seeking to reduce dangerous behaviour and reviews how those strategies have developed.

 

Digital is a 'seductive place to play', says Burberry's Christopher Bailey

Christopher Bailey, Burberry's chief creative and executive officer, has said digital is at the heart of its latest ad campaign, describing it as a "seductive place to play" that enables the brand to tell a story.

 

Kermit, Frozen's Olaf and Spider-Man star in Sky Movies' Christmas ad

The Muppet's Kermit, Frozen's Olaf, The Lego Movie's Emmet, and Spider-Man all star in Sky Movies' Christmas ad, which breaks tomorrow during The X Factor.

 

Watch: Waitrose Christmas campaign

Waitrose's Christmas TV ad is a low-key affair that builds on the retailer's message that its employees are more dedicated because they own part of the business.

 
 

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FROM THE BLOGS

The Wall blogs

Beer monsters External website

by Greg Taylor, 21/11/2014

 

Today’s the Day External website

by Lindsey Clay, 21/11/2014

 

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