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MGA hires Fleishman to raise Little Tikes' profile

LONDON: MGA Entertainment has called in Fleishman-Hillard to grow its Little Tikes toy brand...LONDON: MGA Entertainment has called in Fleishman-Hillard to grow its Little Tikes toy brand in the UK. Fleishman will create campaigns targeting consumer and trade media and run social media ... plastic toys for young children. MGA Entertainment acquired the company in September 2006. “Little Tikes ...

Mattel triumphs over MGA in Bratz copyright row

LONDON - Mattel has won its copyright infringement case against MGA Entertainment over who owns...by Mattel. MGA had argued that Bryant conceived the Bratz doll in 1998 while he was on an eight-month break from Mattel. The jury also found that Issac Larian, MGA's chief executive, had interfered ... , the same jury will determine if Bratz dolls or related products, manufactured by MGA, infringe on the Bratz ...

Mattel battles MGA in court for Bratz rights

LOS ANGELES - Toymakers Mattel and MGA Entertainment have begun a federal court battle to determine...MGA currently manufactures the big-headed Bratz dolls, which it says is now a billion ... designed the doll. Mattel, which makes Barbie dolls, said that MGA secretly bought Bryant's design ... in Riverside, California: "For nearly a year the designer had been working on a doll he called Bratz. "MGA ...

Ng departs APB

Tiger Beer marketing manager Edmund Ng has abruptly departed Asia Pacific Breweries Singapore (APBS...I don t like cliches, but I was looking for greener pastures, said Ng, who resigned his role last week. During his time with APBS, Ng led the Tiger brand team, and was instrumental in the development and execution of last year s Jessica Alba brand campaign. It is not believed, however, that Ng ...

Ng and Loke return to Burnett

Jon Loke and Victor Ng are returning to Leo Burnett Singapore after a year's stint at UK agency

ASC body to regulate Philippines’ media

MANILA - The Advertising Standards Council (ASC), the tripartite group of the Kapisanan ng mga

ASC takes on regulatory duties in the Philippines

MANILA - The Advertising Standards Council (ASC), the tripartite group of the Kapisanan ng mga

Th1ng sees double with launch of th2ng

LONDON - Th1ng, the award-winning mixed media and animation company, has launched a new ad...Th2ng is a new live action production company focusing on advertising. Its debut production ... . With the addition of mixed media into creative briefs when required th2ng will truly provide dynamic live action with a twist." Another Film Company s Simon Cracknell joins th2ng along with eight other directors. Th2 ...

DDB Shanghai appoints Victor Ng

DDB Shanghai has appointed former Euro RSCG Singapore chief creative officer Victor Ng as executive...Ng will take on the job with immediate effect and will report to chief creative officer of DDB China Group, Michael Dee. Ng was previously chief creative officer for Euro RSCG Singapore ... last year. After beginning his career at Leo Burnett Singapore as a copywriter, Ng became the first ...

Ng departs Asia Pacific Breweries

Tiger Beer marketing manager Edmund Ng has abruptly departed Asia Pacific Breweries Singapore (APBS

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