Marketing Lead Analyst, London, £50, 000

£45000 - £50000 per annum
06 Apr 2012
04 May 2012
Juliette Spanner
Analysis, CRM
FMCG, Retail
Contract Type
Full Time

Marketing Lead Analyst, London, £50, 000

Location: London

Salary: £45, 000 - £50, 000

Industry: Marketing / Analytics

Role Information:

A leading marketing analytics based agency is currently in the process of building a Loyalty Rewards function and they are looking for a new Lead Analyst to help to provide strategic insights to clients. This exciting opportunity will offer candidates a combination of analysis, strategy development and client contact, where you will be required to deliver solutions back to the clients to help them improve loyalty and direct marketing strategies. The client is looking for a candidate with experience of carrying out analysis using either SAS or SQL within a marketing environment to help analyse customer behaviours, product performance and retention and acquisition strategies, which will then be used to shape business changing decisions for clients. You will be required to liaise with clients to find out their requirements, you will carry out the analysis and modelling to generate insights and you will then be required to deliver results back to the clients to help improve business performance.

For more information about the role and opportunity please feel free to contact Juliette Spanner at Harnham Search and Selection on 020 8545 8872 or email on


This role will provide an exciting and challenging opportunity for a marketing based candidate, looking to extend their experience within a product focussed environment. The client is a leading marketing based consultancy and will provide the chance to work for a growing marketing and analytics team.

To apply for this role you will require the following:

-It is important to have experience of using statistical tools for analysis, including SQL or SAS.

-You will ideally have worked in an analytical capacity within a loyalty or direct marketing environment previously.

- Ideally candidates need to have a degree, Masters of PhD or an equivalent qualification in a numerate subject such as Mathematics, Statistics, Operational Research or Economics.

Key Words: London, marketing, direct marketing, loyalty, agency, marketing loyalty, retention, acquisition, SQL, SAS, predictive modelling, propensity modelling, segmentation, selections, campaigns, loyalty campaigns.