Head of Copy

West London
£45 - 70k
19 Apr 2012
19 May 2012
Copywriting, Creative, Design
B2B, Health
Contract Type
Full Time

Medium sized healthcare agency need a seasoned writer to play a key role in their creative offering.  This is a leadership role and will entail the following

Project management
•    Support copy team and senior creative team day-to-day.
•    Fill in or work with writers and creative teams to ensure optimum resourcing.
•    Attend key client meetings to help sell messaging, copy and scientific writing solutions.
•    Inspire with new directions, ideas and ensure a constant supply of concepts.
•    Plan workflow throughout all stages and clearly communicate with the team.
•    Monitor clients’ expectations against project scope/deliverables.
•    Foster good client relationships.

Financial management
•    Input budgets/quotations and invoicing schedules.
•    Liaise with finance department regarding current financial status of projects.

General administration
•    Project filing and account management.
•    Maintain central record resources/databases.

Commercial awareness and business development
•    Become familiar with client products, therapy areas, portfolio and commercial strategy.
•    Do research using the Internet and other identified sources to keep the team up-to-date
with issues/events/changes in the external environment that could impact new and existing business opportunities.
•    Assist with the preparation of proposals, cost estimates, providing information for pitches and additional business opportunities.

General and financial
•    Able to manage accounts to high standards of service, on time, on strategy.
•    Able to develop, track and adhere to budgets.
•    Good understanding of invoicing process and able to review and approve invoices.
•    Able to communicate clearly to team members all time and budget guidelines.
•    Strong man-management skills, able to inspire and manage creative and account teams.

•    Proficiency in writing and editing documents.
•    Strong presentation and facilitation skills.
•    Comfortable using all administrative and design-based software (Adobe Creative Suite) and hardware.

Consulting process
•    Ability to successfully manage the client/consultant relationship.
•    Ability to learn quickly about the needs of clients and their service requirements.
•    Ability to establish client service objectives and create a plan to fulfill these objectives.
•    To be able to clearly present ideas/concepts through the spoken and/or written word, influence or persuade others through oral presentation in positive or negative circumstance, listen well and be able to write clearly in a variety of communication settings and styles.
•    Contribute to brainstorming and idea generation.
•    Exercise good judgment by making sound and well informed decisions based upon a mixture of analysis, knowledge and experience.

Team management
•    Knowledge of HR policy and procedures as it relates to line management.
•    Earn the respect of the senior account, copy and creative team through sensitive management.
•    Accountable for the effectiveness of the copy and senior creative team.

Business development
•    Strong business development skills; can work with team members to identify and capitalize on business opportunities.

•    Exemplifies the agency’s brand values and behaviours: thoroughness, people first, great internal customership and service orientated.
•    Energetic and hard working.
•    Highly creative but clearly able to inspire creative outputs from own team.
•    Able to focus and concentrate and drive tasks through to completion in a timely manner.
•    Strong organisational skills, including ability to prioritise and to balance multiple priorities
and demands.
•    Team player; willing to share information and ideas.
•    Attention to detail and excellent quality-control skills.
•    Professional and mature attitude and demeanour.
•    Works with a sense of urgency and can work under reasonable pressure.
•    Adaptable to different client situations and cultures.