Online Display Marketing Manager - Europe

South West London
£30000 - £38000 per annum + Bonus and Fantastic Benefits!
11 Nov 2012
09 Dec 2012
Sharon Zahra
Business Type
In-house / Client-side
Contract Type
Full Time

Online Display Marketing Manager - SW London - up to £35K plus Bonus & Bens!


My client is the world's largest car sharing company, and as their customer base grows, so are their staffing requirements! Their offering is to simply provide hundreds of thousands of people with the option of affordable car use without the high costs of ownership. With members across North America and the UK and parts of Europe, their plans for growth are moving at a fast rate.


The Display Online Marketing Manager requirement is a brand new position, reporting into the Head of Marketing for Europe. Key responsibilities will be for all online display marketing activities across the businesses in the Europe region (including Spain and Austria), as well as supporting a further land grab strategy.

Online display advertising is a key function within the company's marketing channel mix, allowing you full ownership and accountability. Main objectives of the role will be to drive new member acquisition of both consumer and business customers, and possibly also increasing member engagement in the future.

Key responsibilities will involve:
  • Executing performance based display marketing campaigns and partnerships, ie purchasing, creating and implementing campaigns
  • Monitoring, analysing and optimising all display placements as an ongoing task, account management of partnerships
  • Conceptualizing new creative concepts, and implementing respective campaigns with the creative design team
  • Owning the respective budget and manage against agreed KPI's across the acquisition funnel
  • Driving innovation and constant improvements in online marketing, integrated into SEM/social and other marketing channels
  • Collaborate with the local teams in Vienna and Barcelona while implementing campaigns


Key attributes of the Display Online Marketing Manager will include:

  • Degree in economics or comparable
  • At least 2-3 years of display online marketing experience at a performance driven organization in competitive environment
  • Highly analytical, strong affinity with numbers, good logic and structured ways of working is essential
  • Advanced Excel skills required
  • You will hold cutting edge skills in online display marketing, which you will leverage to build up this function internally. You will have a bias for action, be confident in your ability and finding an innovative path to success.
  • Finally, you must be happy to roll up your sleeves and get results, and not rely on agencies working for you

To apply for the Display Online Marketing Manager please click the 'Apply' button.

To apply for the Display Online Marketing Manager please click the 'Apply' button.