Category Development Manager - Premium drinks

£60000 - £65000 per annum + Benefits
17 Dec 2012
14 Jan 2013
Henry Jarlett
Business Type
In-house / Client-side
Brand Management
Contract Type
Full Time
A rare and very exciting opportunity has become available at a leading premium drinks business to join as a Category Development Manager within their global team in Travel Retail. You do not need a background in Travel retail to do this role, you just need to demonstrate success in category management across the FMCG sector Travel Retail is the fourth largest 'market' for this business & a key strategic channel.

With access & exposure to travellers globally -Travel Retail covers airlines, airport stores, cruises, ferries & border shops. The division offers high performers in marketing, opportunities to:

1.Work on global scale
2.Work closely with global brand & innovation teams
3.Lead & be part of cross-functional teams incl. marketing, sales, trade marketing & operations
4.Build commercial acumen working closely with trade marketing & key customers

Key Responsibilities

*To lead the formation, development & capabilities of category planning & development based on shopper insight, category & retail data
*Support the Marketing Director and Commercial Director in development of one commercial plan
*To inspire and foster a culture of agility, creativity & excellence in execution
*Leverage existing data sources & inputs from Shopper & Business Insights Manager to develop category analytics & purchaser insights
*Deliver simple, consistent point-of-purchase category drivers (e.g. range availability, assortment, navigation, planogram etc…)


*Demonstrable success in category management across FMCG or Spirits business
*Experience in premium spirits &/or luxury categories &/or Travel Retail would be an advantage
*Ability to convert loads of data into simple, visual graphs/dashboards
*Familiarity with EPOS or similar (e.g. Nielsen etc…)