Industry Analyst (11 month FTC) - London, MASSIVE Global Brand!

£120 - £140 per month
19 Dec 2012
16 Jan 2013
claudio de palma
Business Type
In-house / Client-side
Analysis, Digital, Research
Contract Type
Freelance / Contract
Full Time
One of the largest online brands in the world seeks a talented Industry Business Analyst who can provide a range of data-driven insight on the effectiveness of digital media campaigns. You will leverage your entrepreneurial drive to target, educate and persuade new customers to embrace our client's latest advertising products and technologies. Using your influencing and relationship-building skills, you provide high-calibre client service, research and market analysis.

- Analyse data, trends, and client performance, develop solid strategic sales plans, and support account teams with strategic pitches and sales presentations.
- Quantify high impact opportunities with clear traffic, performance and budget recommendations and pitch to clients when applicable.
- Develop forward thinking, data-driven sales recommendations that align with client marketing objectives for selected customer portfolio.
- Develop case studies of successful campaigns to support SSA client teams with sales centred approach
- Partner with Product, Sales Finance and Sales Operations to support the development and the testing of tools, templates and frameworks to streamline and scale client analyses for the local market

Minimum qualifications:
- BA/BS degree (In lieu of degree, relevant skills or equivalent experience)
- Experience in an analytical role, working with data to identify trends and make recommendations

Preferred qualifications:
- Demonstrable experience within a client-facing, analytical role
- Strong understanding of direct response advertisers or aggregator business models and external and internal search KPI's
- Data-driven and highly analytical, and able to translate data and trends into powerful strategies and compelling messaging
- Some experience or interest in graphic design