Deputy Data Planning Director – Award-winning Integrated Agency – Central London – £70k+

Central London
£70k+, plus great benefits
09 Jan 2013
09 Feb 2013
B2B, FMCG, Retail
Contract Type
Full Time

Deputy Data Planning Director – Award-winning Integrated Agency  – Central London – £70k+

One of London’s most highly regarded integrated agencies is looking for a Deputy Data Planning Director. As the Data Planning Director’s number two, you will have the opportunity to work across a diverse range of accounts and demonstrate your value as the role assumes a lot of responsibility.

Your current title is likely to be Senior Data Planner, with 9/10 years’ experience in a data planning role you will now be looking for the next step up.

It is essential that you have robust database and analytics experience and have worked on new business pitches - the ideal candidate will be a good all-rounder.

Deputy Data Planning Director – The Opportunity

This role is for a senior Data Planner to join the Data Planning team working across all client accounts across all aspects of data planning (list buying, analysis and insight, campaign management, delivery and measurement).

This is a great opportunity to hone and further develop your data strategy skills, using data insight to support campaign development and create intelligent results through campaign evaluation and reporting.

Pitching for new business will be an important part of your remit so experience in writing data- led pitch presentations and articulating these well in new business pitches is essential.  You will be someone who can really support the Data Planning Director in leading the team and developing new and existing clients.

You will also be responsible for assisting with the agency’s approach to data planning and making sure that data-orientated opportunities are optimised across all client business.  You will work with other members of the Planning team to contribute to the overall strategic approach for clients.

The agency needs a solid, enthusiastic, passionate-about-all-things-data person at a senior level, who works well as part of the team.

Skills & Experience Required for the Deputy Data Planning Director Role

  • Proven ability to develop a data strategy for clients, from the planning stage to evaluation, including developing targeting strategies
  • Hands on experience of analysis projects, working with analysts and producing recommendation and insight. Essential to be able to manipulate and analyse data, using Excel, Access or SPSS (experience of other tools would be considered)
  • Strong statistical knowledge and application of the analysis is required
  • Experience of dealing with List Brokers to purchase data is essential
  • Experience in working within a Direct Marketing function either agency or client-side is required
  • Ability to develop relationships with the key clients who are responsible for DM/CRM/data management/data analysis
  • Experience in providing a strategic sounding board for your clients and your account team - providing recommendations on all things data 
  • Good approach to being part of, good evidence of leading a team
  • Technical minded, understands database structures, understands the difference between an API and FTP with the ability to talk confidently with database providers but essential that you have the ability to translate all technical and data analysis into marketing speak for clients
  • Experience in new business pitching
  • Proven experience of managing Data Planners and Analysts
  • Leadership skills

This is very rare opportunity to step up from your current Senior Data Planner position into a role with true responsibility for a highly-reputable London agency.

Deputy Data Planning Directors and Senior Data Planners - send us your CVs today.

If this role is not what you’re looking for, then don’t worry. At Fill Recruitment we specialise in all agency positions. We are currently recruiting for account handlers at Account Manager, Senior Account Manager, Account Director, Senior/Group Account Director and Business Director levels.

If you would like to find out more please visit our website: or try