Development Marketing Manager

competitive, car, pension
01 Feb 2013
01 Mar 2013
Mike Barton
Business Type
In-house / Client-side
B2B, Health, Retail
Contract Type
Full Time

Bupa Care Services is a market leader in the provision of elderly care with over 300 care homes across theUK. The brand is synonymous with health and care and is trusted by millions of customers worldwide.

They are passionate about helping people live longer, healthier and happier lives and the sustained growth of our business means we're now on the lookout for enthusiastic, talented and passionate development marketing manager to join their expanding head office team in Leeds.

Bupa Care Services continues to increase the volume of their estate through the development of new build homes alongside refurbishing and updating existing homes. The development marketing manager will be instrumental in developing a full plan for each care home project from identifying what specific facilities are required through to delivering effective marketing activity to achieve occupancy targets.

You will develop and deliver a marketing strategy and plan to support occupancy levels of all new beds across marketing communications and PR, and you will work closely with the property team to influence the design and branding within future care home developments.

Of graduate calibre you will have excellent planning skills and experience of developing and delivering integrated marketing campaigns across all media. Ideally you will come from either the property development or retail sector, have an understanding of touch points across the whole marketing mix and have solid budget management experience.

All third party and direct applications will be forwarded to Better Placed