Lead Social Media Analyst - Top Agency

City of London
£30000 - £35000 per annum + BENS
11 Oct 2013
08 Nov 2013
Samya Hamrebtan
Business Type
Analysis, Digital
Contract Type
Full Time
An amazing innovative Social Media agency is looking for an experience Social Media Analyst to lead their insight team. My client works with famous brands on a global level and is at the cutting edge of digital and social.

The ideal candidate will have worked at a digital or social media agency, using research and listening tools to a high level.

If you want to work within an agency where your voice is heard and your work is valued then this is the role for you!

The role:
*Heading up a team of analysts, working closely with strategists & the client services team to deliver data and insight-based projects
*Lead scoping and briefing of all social insight deliverables
*Be accountable for delivering impactful and meaningful social insight reports
*Driving data, analysis and insight innovation within the Strategy and Insight Team
*Provide technical expertise in data collection and research techniques, driving innovation and wide use of data sources
*Help clients understand what metrics they should be tracking to measure their performance against business objectives
*Support new business pitches by providing the team with valuable audience insights to inform proposals

*Experience using at least one social media listening/monitoring tool e.g. Brandwatch, Radian6, Synthesio
*Experience using web analytics and social data analytics tools e.g. Google Analytics, SocialBakers
*Experience creating a range of high quality social insight reports for clients
*Skilled at both quantitative and qualitative social analysis methodologies
*Can create Boolean queries and use tools to build keyword-based listening queries
*Get the most out of Excel for data analysis and chart creation
*Can effectively brief and lead a team of analysts
*Experience building audience profiles
*Experience presenting social insights to clients

Salary: £30-35k plus benefits