Community Manager, Integrated Agency, London

£30000 - £35000 per annum
12 Jan 2014
09 Feb 2014
James Hine
Brand Management
Contract Type
Full Time
Job purpose

My client, a leading integrated Marketing Agency, are looking for a Community Manager who can successfully manage two FMCG brands on Facebook consequently playing a vital part in the brand’s success. As a social expert they'd also look to you to identify opportunities beyond this platform as part of driving the social proposition.

Principal accountabilities

Content Creation: Sourcing and writing content that will engage client communities

Management of all the brand’s online communities including social, web and email response management, on-going updating and management of best practice guidelines

Actively seeking out new and relevant content for use on all digital communities consequently growing, driving and maintaining engagement across all platforms

Collaboration with the planning and content teams when developing a brand’s overarching social proposition and taking responsibility for bringing it to life through day to day content

Monitoring and reporting of insight using Google analytics, Facebook
Insights and social media monitoring platforms such as Socialbakers. Sharing these results and making insightful, realistic and human recommendations

Moderation of user generated content, offering support and best practice recommendations

Provision of advice for how the agency might create off-the-page buzz around campaigns and promotions

Job skills

Brand first thinking, understanding the nuances of copy and tone,

Consumer focused and empathetic

Project management, accustomed to tight deadlines

Social passion, love for technology

Comfortable with data

The candidate

Established Community Manager in an agency or clientside environment

A ‘can do attitude’ and a real interest in the digital world.

A highly proactive and organised person with a curious mind, an eagerness for building knowledge and being a thought leader about the brand, product and the category in the agency

A skilled writer: the ability to identify the right tone for bringing brands to life for consumers

Detailed understanding of, and passion for, digital media and innovations in this space

Ability to analyse and assess communications, present findings and recommendations

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