Levy: Publicis moving closer to Google

Publicis moves closer to Google as they plan staff swap

by Staff Brand Republic 23-Jan-08, 09:20

PARIS - Publicis Groupe is cozying up to Google as the two say they plan to swap staff as part of a partnership aimed at benefiting clients by pooling their respective creative and technical know-how.

The companies' top executives held a joint press conference at Publicis headquarters yesterday, at which they revealed they have been cooperating for the past year. However, they gave few details...

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