Carpet consortium...looking to raise profile

Carpet consortium appoints Engine

Ian Darby Campaign 19-Mar-08, 15:05

LONDON - The Fifth Wall Group, a European consortium of carpet retailers, has appointed The Engine Group and Goodstuff Communications to handle a £3 million brief to raise its profile.

Engine, led by WCRS, will develop ideas to update the image of carpets. Independent agency Goodstuff will handle communications planning on the business. The pitch process was handled by The...

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