Department of Health rolls out quit smoking campaign

by Ed Kemp Marketing 19-Mar-08, 16:00

LONDON - The Department of Health (DoH) is to roll out an initiative that aims to recruit smokers to local NHS Stop Smoking Services.

The COI has appointed Carlson Marketing to handle a ‘Getting off cigarettes' campaign, spanning face-to-face activity, press, radio, outdoor, door drops and advertising bikes to target smokers trying to quit....

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