Banks 'ignoring importance' of Facebook word-of-mouth
by Paul McNally Brand Republic 01-May-08, 10:00
LONDON - Banks and credit card providers are ignoring comments made about them on social networking sites and are missing out on a chance to improve their corporate image as a result, according to a report.
Research published today by search marketing consultancy Tamar has concluded that most of the major personal finance firms have failed to set up an official presence on sites such as...
To access this article and the full site archive, and to take part in all of the content and community features of Brand Republic and its associated sites, you will need to register or login below.
Having trouble logging in?
If you are having problems, please email our helpdesk: help@brandrepublic.com
Jobs
- STAFFING AGENCY :: INTEGRATED AGENCY, Dylan*
- ,
- CEO, PPA
- Six Figure basic, Central London
- ACCOUNT EXECUTIVE :: EXPERIENTIAL, Dylan*
- Good Benefits, Central London
