Unilever picks Pot Noodle for first mobile site

by Staff Marketing 24-Jun-08, 08:45

LONDON - Pot Noodle has launched a dedicated mobile site, the first Unilever has launched for any of its brands.

Potnoodle.mobi will give customers access to fresh branded entertainment content, as well as existing online content, such as the brand's 'Tipping Pot' film, which is seeded on YouTube. Visitors will...

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