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New business leagues (13 April 2012)
Saatchi & Saatchi climbs up the creative league after Virgin appointed the agency for its new water brand, while News International hands its huge media account to M/SIX, propelling the shop to the top of the media table.
News International: M/SIX will handle media for the publisher after a consortium of WPP agencies led by Grey London won the account
Each week, Campaign publishes the agency New-Business Leagues across the creative and media sectors.
The attached tables rank agencies according to how much business they bring in as well as any accounts they lose.
They show the cumulative totals for new-business wins during the year, but a look back at previous weeks will give a snapshot of how agencies were doing up to that point in the year.
For a more detailed look at individual account wins, check out the account activity news feeds on Campaign and Brand Republic, or view the "New Business League" page on Brand Republic.
This article was first published on campaignlive.co.uk
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