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What marketers need to know about Facebook Atlas

Facebook's updated Atlas advertising platform is a revolution in how marketers can target users across the web, according to MEC's director of search and digital projects, David Towers, and digital partner and head of social Guy Kedar.

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Maxus wins Media Agency of the Year 2014

Congratulations to Maxus, five years old in 2014 and winner of Media Week's fiercely contested Agency of the Year last night.

 

PHD wins Media Grand Prix 2014

Omnicom's PHD has won the coveted Media Grand Prix 2014 after claiming no fewer than seven gold awards at the Media Week Awards last night.

 

Guardian wins Sales Team of the Year 2014

The Guardian has won Media Week's Sales Team of the Year in 2014 after a series of brave initiatives, new partnerships and strategic hires that have served to reinvigorate the news brand.

 

Nokia deal hits Microsoft profits, but not as hard as expected

Microsoft has suffered a 13% fall in quarterly profits due to the integration of Nokia into its operations, but the recently acquired mobile handset division has performed better than expected.

 

Trading Places: this week's people moves

Gerard Crichlow is appointed to a newly created social media role at Abbott Mead Vickers BBDO and marketer Nick Robinson leaves Coca-Cola for AB InBev, in this week's round-up of people moves in advertising, marketing and media.

 

UK shows negative growth in Publicis Groupe results

Publicis Groupe has reported a negative growth of -2.6 per cent across the UK in its third-quarter results for 2014.

 

Kevin Dundas leaves Droga5 Europe

Kevin Dundas, the chief executive of Droga5 Europe, has left the agency 18 months after it was launched.

 

Rajar Q3 2014: Heart London breakfast crashes into sixth place

London's commercial radio stations have taken a pummelling to their weekly audience figures, with the big four all shedding listeners year on year and Heart's breakfast show sliding to sixth place.

 

Coca-Cola names new CMO as Joe Tripodi retires

Coca-Cola CMO Joe Tripodi is set to retire from the company to be replaced by senior Coke executive Marcos De Quinto.

 

Waterstones and Airbnb tie up for competition inspired by man locked in bookstore

Inspired by the plight of the man who found himself trapped in a London Waterstones store overnight, the bookshop has teamed up with Airbnb for a competition to let 20 people spend the night in Waterstones on Piccadilly.

 

Rajar Q3 2014: commercial radio tightens the gap on the BBC

Commercial radio tightened the gap between it and the BBC, according to the latest Rajar audience figures.

 
 

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FROM THE BLOGS

The Wall blogs

Are you singular or plural? External website

by Rachel Brushfield, 24/10/2014

 

Espresso yourself External website

by Greg Taylor, 23/10/2014

 

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