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Asda fashion label George hopes to 'unlock' tech potential with first hackathon

Asda has hooked up with Wired magazine publisher Condé Nast to conduct its first hackathon, with the aim of conceiving an idea for fashion label George that can be developed into a piece of consumer technology.

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Doctor Who fans allowed to pilot the Tardis with interactive YouTube game

To celebrate the return of Doctor Who, and the arrival of new lead actor Peter Capaldi, the BBC has launched an interactive game allowing users to pilot the Tardis.

 

The role of private equity in adland

As Lake Capital extends the deadline to agree a deal to buy Engine, the Results International partner Jim Houghton looks at the role of private equity in adland.

 

Instagram appeals to brands with beefed-up ad analytics tools

Instagram has rolled out three tools that will allow brands to monitor their performance on its fledgling ad network.

 

Harrods hands creative account to TBWA\London

Harrods, the luxury department store, has appointed TBWA\London as its creative agency.

 

Hottest virals: GoPro’s surfing pig rules the waves, plus Apple and Nike

The latest virals from GoPro, Apple and Nike.

 

David Abraham MacTaggart lecture: full text

Read the full text of David Abraham's speech, called 'After The Gold Rush: Sustaining creative risk in UK television for the next generation', given at the Edinburgh International Television Festival.

 

Aga targets city homes with cooker campaign

Aga, the British cooker brand indelibly linked with the upper-middle classes and their country homes, has released a campaign for its city oven.

 

McDonald's plots music scheme and mobile ordering in digital overhaul

McDonald's is set to launch a music and entertainment offering to customers, as it looks to expand its digital presence.

 

Trading Places: this week's people moves

McCann London poaches TBWA\London's Tom Wong, while former L'Oreal marketer James Dodkin joins e-cigarette brand Blu, in this week's round-up of people moves in advertising, marketing and media.

 

John Lewis ends free tea and cake perk for loyalty scheme members

John Lewis is retracting its offer of free tea and cake to loyalty card members, one of the scheme's key perks, after claiming its cafés become "extremely busy" during the Christmas period.

 

Five lessons from Andrew Cracknell's talk on The Real Mad Men

Andrew Cracknell, the former Bates UK executive creative director who began his career as a copywriter at CDP in the 1960s, was at Shoreditch House last night, regaling an audience of young creatives with tales of the advertising revolution of the 19...

 
 

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