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England rugby fans are being encouraged to participate in this year's Six Nations Tournament with the launch of an interactive app called the RBS Six Nations Live Challenge, which will be available for Saturday's opening game against Scotland.
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Hearst-Rodale harnesses Apple Newsstand to sample print launch
Hearst-Rodale is using Apple's Newsstand for a digital sampling drive for its new UK print launch, Women's Health, which will feature 30 ad pages.
Out and About 3 February
This week Out and About has pictures from the Newspaper Marketing Agency ANNAs, drops in on the celebs at IPC Media's InStyle Bafta Best of British Talent party at Shoreditch House and attends the MSN refresh party.
Sky Atlantic celebrates first birthday
Sky Atlantic, the British and American drama channel, celebrated its first birthday this week, revealing that HBO's 'Game of Thrones' was the highest-rated show over the year.
Chrysler re-launches with £10m Super Bowl campaign
Car brand Chrysler is kicking off a £10m campaign to re-launch the brand in the UK, starting with a TV ad breaking during this weekend's Super Bowl.
Goldstone to exit Premier Foods
Troubled food company Premier Foods is parting company with group marketing director Jon Goldstone, who is leaving the owner of Mr Kipling and Hovis after a restructure of its marketing operations.
Lavazza awards €50m pan-European account to MEC
Lavazza, the Italian coffee brand, has appointed MEC, the WPP media agency, to its estimated €50m (£42m) pan-European media planning and buying account after a competitive pitch.
Oreo launches family friendly TV ad
Oreo is launching a TV ad to establish itself as a family-favourite biscuit snack.
Lacoste snaps up MPG Media Contacts
Lacoste, the French fashion brand, has appointed MPG Media Contacts to its media planning and buying account for its clothing and leather goods ranges, after a pitch.
2012 Outdoor Planning Awards: Enter your outdoor success stories by February 10
The entry deadline for the Clear Channel Outdoor Planning Awards, in association with Brand Republic, closes next week on February 10.
Escada relaunches 90s perfume range on Facebook
Escada, the luxury women's brand, has launched an eight-week Facebook campaign with a retro feel to promote the re-release of scents such as Sexy Graffiti from 20 years ago.
VIDEO: TfL is 'well prepared' for Olympics says Chris Macleod
Chris Macleod, Transport for London's marketing director, gives his advice to new marketers and discusses TfL's latest campaign launch, which helps Londoners and visitors get ahead of the Games.
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Agencies
RSS - Oreo launches family friendly TV ad
- 2012 Outdoor Planning Awards: Enter your outdoor success stories by February 10
- Blackcircles.com unveils first TV ad
- Are marketers too fickle when it comes agency relationships?
- Trading places: this week's people moves
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Autos
RSS - Chrysler re-launches with £10m Super Bowl campaign
- Campaign Viral Chart: Honda's Ferris ad is top of the class
- TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations
- Honda courts grown-up Ferris Bueller fans
- W+K Honda campaign lands top Anna award
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B2B
RSS - TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations
- VIDEO: Maurice Levy on the impossible situation caused by the Eurozone debt
- Ebiquity reports small pre-tax profit
- Jazz FM strikes Mishcon de Reya deal
- Credit Suisse sponsors Bloomberg+ iPad app
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Consumer Goods
RSS - Aviva's Amanda Mackenzie at Davos: lessons for marketers and the role of business in society
- ZenithOptimedia retains Superdrug media
- Tablets for kids help Leapfrog rule toy fair
- Trading places: this week's people moves
- Mattel responds to calls for bald Barbie
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Fashion / Clothing
RSS - Lacoste snaps up MPG Media Contacts
- Barbour shells out on search ads to fight fakes
- Triumph International seeks agency for global relaunch
- Mywardrobe.com shifts editorial focus in favour of sales drive
- TAG Heuer switches CRM strategy to boost sales
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Fast Food
RSS - VIDEO: Subway's Akhtar 'economy is the biggest challenge'
- McDonald's trials concept restaurants with enhanced children's facilities
- PizzaExpress launches celeb-led campaign
- Burger King hunts for direct agency
- Marketing magazine revamps with new design, a picture cover and refreshed content
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Financial Services
RSS - Aviva's Amanda Mackenzie at Davos: lessons for marketers and the role of business in society
- TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations
- Legal & General appoints Inferno
- Axa launches debut integrated campaign
- Brit Insurance marketing cuts threaten cricket sponsorship
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FMCG
RSS - Escada relaunches 90s perfume range on Facebook
- TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations
- ZenithOptimedia retains Superdrug media
- Pampering brands Nivea and Maybelline score well in brand survey
- Lynx unleashes the chaos for both sexes
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Food & Drink
RSS - Goldstone to exit Premier Foods
- Lavazza awards €50m pan-European account to MEC
- Oreo launches family friendly TV ad
- Smirnoff to feature in Madonna video
- The Red Brick Road and Goodstuff net Intersnack brief
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Government / Non-Profit
RSS - Virgin Media and BT handed advantage in broadband marketing battle
- Aviva's Amanda Mackenzie at Davos: lessons for marketers and the role of business in society
- TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations
- Work Club scoops Greenpeace brief
- Carbon Trust kicks off media review
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Industry
RSS - Aviva's Amanda Mackenzie at Davos: lessons for marketers and the role of business in society
- MPs to quiz beauty marketers on body confidence
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Media / Entertainment
RSS - Hearst-Rodale harnesses Apple Newsstand to sample print launch
- Out and About 3 February
- Rugby's first interactive app launched for RBS Six Nations
- Sky Atlantic celebrates first birthday
- Lavazza awards €50m pan-European account to MEC
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Retail
RSS - Escada relaunches 90s perfume range on Facebook
- Supermarket sweep for in-store Wi-Fi
- TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations
- M&S launches first Samsung TV app
- Tesco shifts UK number two out of role
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Technology
RSS - Campaign Viral Chart: Honda's Ferris ad is top of the class
- TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations
- M&S launches first Samsung TV app
- Facebook founder and chief executive Mark Zuckerberg's letter
- Pampering brands Nivea and Maybelline score well in brand survey
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Telecoms / Utilities
RSS - Virgin Media and BT handed advantage in broadband marketing battle
- BT broadband customer base reaches 6.1 million
- TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations
- Pampering brands Nivea and Maybelline score well in brand survey
- Switching service Simplifydigital readies biggest ever TV push
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