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Budweiser tugs at the heartstrings in drink-driving ad featuring a four-legged friend

Budweiser has rolled out a drink-driving campaign with the strapline #FriendsAreWaiting to remind viewers "your friends are counting on you" to come home.

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Michael Hobson, co-founder & creative lead, 3Beards

3beards is a content, promotion and events company. They host a weekly (and global) tech mixer Silicon Drinkabout, a monthly start-up demo night Don't Pitch Me Bro and other less regular events such as Digital Sizzle and Chew The Fat!

 

Microsoft: Virtual assistants will help link consumers to brands

Voice assistants such as Microsoft's Cortana, Apple's Siri and Google Now may be in the early stages, but could eventually act as conduits between consumers and brand content.

 

Why young creatives should shoot holes in each others' work

Matt Edwards, the chief executive of WCRS, finds some of the naive ideas at The Talent Business' Cream exhibition show the need for young creatives to be encouraged to critique each others' work.

 

Emily Brooke, CEO & Founder, Blaze.cc

Blaze are the makers of the world's first laser bike light - the Laserlight, a mounted bike light with a laser that projects the image of a bike 5-6 metres onto the road ahead. This alerts vehicles of the unseen cyclists and prevents drivers from tur...

 

Kam Star, chief play officer, PlayGen & founder, Digital Shoreditch

Established in 2001, PlayGen is the UK's leading serious games and gamification development studio. They design, develop and deliver Serious Games, Social Games, Apps and Simulations for online, offline and mobile, across industry sectors. Digital Sh...

 

Mark Adams, TheAudience

TheAudience manages high profile figures' social presence across digital channels. Mark Adams, founding partner and director at TheAudience, tells Brand Republic in association with JCDecaux why he started the UK's first social media agency, and desc...

 

Grey Goose vodka and Virgin Galactic partnership takes flight

Grey Goose vodka has announced a global partnership with Virgin Galactic, Richard Branson's commercial spaceflight experience.

 

AOL UK launches campaign to consolidate offering

AOL UK has launched a digital and outdoor campaign today, in a bid to bring together its various offerings.

 

GeoLotto partners Channel 5 for relaunch

GeoLotto, the online map-based lottery game, has entered into a partnership with Channel 5 as a key part of the brand's relaunch.

 

Tesco in crisis: how can Dave Lewis steer the supermarket back on course?

With a £250m profits shortfall and the subsequent suspension of four senior executives, to say that new Tesco boss Dave Lewis has his work cut out for him is something of an understatement. But Kate Jones, director at Mash Strategy, says his assertiv...

 

Omnicom finance chief Weisenburger steps down after 16 years

Omnicom Group's executive vice-president and chief financial officer, Randall Weisenburger, has stepped down after 16 years to return to private equity.

 
 

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