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Wonga haemorrhages third CEO in a year with departure of Tim Weller

Wonga interim chief executive Tim Weller has quit after just five months in the role, making him the third CEO to quit the business in less than a year.

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King backs new Candy Crush game with global ad push

King Digital Entertainment has launched a global ad campaign to promote its new game Candy Crush Soda Saga.

 

McDonald's to host hackathon to explore new ways to connect with millennials

McDonalds Europe is holding its first Hackathon in London today, to focus on "building the restaurant experience for the millennial generation."

 

Campaign Viral Chart: Sainsbury's Christmas ad tops the table

The Sainsbury's ad referencing the football match played by British and German soldiers on No Man's Land on Christmas day in 1914 has topped the Campaign Viral Chart this week.

 

Asda brings Extra Special to TV for Christmas after two-year absence

Asda is set to focus a series of product ads on its Extra Special range as part of its Christmas campaign as it looks to "impress" core customers and tap into the growth of premium lines as the economic outlook "improves."

 

Hemingway classics get the Instagram treatment to attract young readers

The heft of Ernest Hemingway classics 'For Whom the Bell Tolls', 'The Old Man and the Sea' and 'A Farewell to Arms' has been cut down to three 15-second nuggets in an attempt to attract the short attention spans of social media-obsessed youths, in an...

 

Telefónica boss won't rule out O2 sale in UK

Telefónica will have to "evaluate" its options over the sale of O2 in the UK, if it starts feeling the pressure from rivals bundling their services.

 

Top 10 ads of the week: Morrisons and Dyson share the limelight

Counting down the 10 most-recalled ads, in association with TNS and Ebiquity.

 

The e-petition killed Dapper Laughs but will it bring down Littlewoods' Myleene Klass?

Brands should see the rise of the online petition as a blessing not a curse, says Susannah Moss, producer, Animl.

 

Freeview launches singing toys campaign

Unsold jumble sale items come alive and sing 'I Want To Know What Love Is' in a new campaign for Freeview, the free-to-air digital TV service.

 

The end of digital doom-mongering is nigh... or is it?

Digital prophets calling the doom of the old world are well past their sell-by date, says Mark Barber, planning director at the Radio Advertising Bureau.

 

Lumia doesn't have Nokia's 'baggage', says Microsoft marketing director

Microsoft is hoping to shift consumer perceptions of its Lumia smartphone brand after dropping the Nokia name, which comes with "legacy baggage", according to Adam Johnson, the company's UK marketing director for devices.

 
 

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TT not PC External website

by Ian Moore, 23/11/2014

 

Beer monsters External website

by Greg Taylor, 21/11/2014

 

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