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Peugeot airs 'Gogglebox'-style films starring real families

A fly-on-the-dash series of short videos showing three normal families driving around chatting, bickering and joking is the basis of a new campaign to promote Peugeot's recently launched 308 hatchback.

 

VivaWomen! puts on a show

Something exciting happened at Saatchi & Saatchi last night that pushed beyond advertising, writes Jo Wallace, creative director, Saatchi & Saatchi.

 

Sven-Göran Eriksson stars in BetVictor ad

Sven-Göran Eriksson, the former England football team manager, features in BetVictor's newest TV ad.

 

Brands promote Black Friday with press ads

Currys PC World, Asda, Very, Littlewoods, Boots, BT and Argos have all launched Black Friday ads today.

 

Y&R wins Lavazza coffee account

Lavazza, the Italian coffee brand, has appointed WPP's Y&R network to handle its international advertising account.

 

Top 10 ads of the week: Littlewoods' ad starring Myleene Klass takes top spot

Counting down the 10 most-recalled ads, in association with TNS and Ebiquity.

 

Vizeum wins £60m Burger King European media business

Burger King, the fast-food chain, has appointed Vizeum to handle its consolidated European media planning and buying account, estimated to be worth €74 million (£58.7 million).

 

Seat awards UK business to Lowe Profero and DLKW Lowe

Seat, the Volkswagen-owned car manufacturer, has appointed Lowe Profero and DLKW Lowe to handle all its UK digital and above-the-line work.

 

British Airways brand chief Frank van der Post departs

British Airways' managing director for brand and customer experience, Frank van der Post, is set to leave the company after four years.

 

How Black Friday turned UK retailers into cynical opportunists

Black Friday has become a retail 'event' in just a few short years, but Rob Sellers, director of shopper marketing agency GreyShopper London, is not impressed.

 

Monty beats the bear in battle of John Lewis ads

John Lewis' 2014 Christmas ad is more compelling than the retailer's 2013 effort, according to research from Ipsos Mori.

 
 

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