Additional Information


Content

Baxters hires Young's Seafood marketer Yvonne Adam

Young's marketing director Yvonne Adam has left the company to take up an equivalent role at soup-maker Baxters.

Young's Seafood: lead marketer joining Baxters

Young's Seafood: lead marketer joining Baxters

Share this article

Adam joined frozen seafood brand Young’s in 2004 and had held the role of marketing director since 2007.

She will not be replaced, as Young’s owner, Findus, is switching to a ‘simplified and flatter’ marketing structure. Instead, Natasha Gladman will lead the marketing and innovation team.

In the past year the Young’s and Findus brands closed their marketing and commercial
operations in Grimsby and relocated the departments to their London headquarters.

The company is reportedly in talks with investors to create a £1bn acquisition ‘war chest’.

This article was first published on marketingmagazine.co.uk

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Latest jobs Jobs web feed

Back to top ^