Additional Information


Content

OGILVY PR WORLDWIDE

CSR: The Opportunity Nation campaign to improve social mobility in the US

CSR: The Opportunity Nation campaign to improve social mobility in the US

Share this article

Global CEO Christopher Graves
Ownership WPP
Number of offices 76
Key clients Government of Mexico, National Institutes of Health, Pfizer

Ogilvy PR Worldwide's growth has been strong in traditional markets, with Washington DC, the west of America and London leading the way.

The agency made a raft of senior hires including the recruitment of Hill & Knowlton's Stuart Smith as MD of the global corporate practice and interim regional CEO, EMEA.

Meanwhile Jennifer Risi joined from Weber Shandwick as EV-P of media influence and director of content creation in New York; and Brenda Daly, the former comms director for house speaker Nancy Pelosi, joined the Washington office as EV-P and national director of public affairs.

Negative media coverage of Mexico led to the agency's largest new business win of the period - a brief from the Government of Mexico to change perceptions around violence in the country.

Other key client wins included global accounts with Pfizer, Ford and LG.

The agency launched a comprehensive social media training programme for all 1,800 employees worldwide and an online site called Insider Circle that offers clients more direct access to key influencers.

This article was first published on prweek.com

More about


Additional Information

Latest jobs Jobs web feed




 


 


BR Insight

Digital Integration: Connecting the Dots (Webcast) External website

Integrated digital marketing offers huge opportunities to engage, servic...

 

Internet Shopping: 6 Quick Wins to Revive Your Online Sales (Expert Reports) External website

With UK consumers spending an average of £1,083 a year online, int...

 

Conversational Mobile Marketing: Engage Customers and Empower Advocates (Expert Reports) External website

The pressure is on for marketers and mobile operators to embrace a strat...

 

Tablets: Redefining Consumer Experiences (Webcast) External website

As a nation, the UK is media and technology obsessed with over half of t...

 

Harness the Power of Your Customer's Digital Voice (Webcast) External website

All customers have the potential to become your brand advocates, driving...

 

Improving Marketing and Media Performance (Expert Reports) External website

A recent Brand Republic survey revealed that 78% of respondents felt und...

 

Back to top ^