Additional Information


Content

Audi UK marketing boss departs

Audi UK head of marketing Dominic Chambers has left the Volkswagen-owned car marque.

Dominic Chambers: leaves Audi

Dominic Chambers: leaves Audi

Share this article

The former LG Electronics and Vodafone marketer is understood to have left the manufacturer last month without a job to go to. An Audi spokeswoman refused to confirm whether the brand would be hiring a replacement.

In the interim, Audi’s UK director Martin Sander, himself a former marketer for Audi North America, will oversee marketing, with support from national CRM and centre marketing manager Sarah Cox.

Chambers joined Audi in July 2011 as the replacement for Peter Duffy, who had left the previous year to join easyJet. He had previously held senior marketing roles at Seagram, Warner Home Video and Uniqlo.

While in the role, Chambers had expressed a desire to bring Audi’s "Vorsprung Durch Technik" strapline, telling Marketing he would "ensure it features more heavily and is a core part of the creative brief".

He also oversaw campaigns for Audi’s A6 Avant and A3 sedan model. The latter, by Bartle Bogle Hegarty, emphasised that the A3 is "uncluttered" when compared with rival cars.

Audi is currently holding a review of its UK digital agency arrangements. The pitch is being handled by Agency Insight and Hugh Fletcher, the national digital manager for Audi UK.

This article was first published on marketingmagazine.co.uk

blog comments powered by Disqus

Additional Information

Latest jobs Jobs web feed




 


 


BR Insight

Big Questions Live - Social Media, User Generated Content and the Power of Customer Insight (Webcast) External website

Brand Republic’s first ever online TV show, Big Questions Live wil...

 

Digital Integration: Connecting the Dots (Webcast) External website

Integrated digital marketing offers huge opportunities to engage, servic...

 

Creativity In PR: Who Has The Next Big Idea? (Expert Reports) External website

The PR industry’s lack of success at the Cannes Lions festival 201...

 

10 Questions Marketers Frequently Ask About Twitter (Expert Reports) External website

Confused by hashtags? Tweetchats? Tweet walls? You’re not alone.Wi...

 

The Seven Sins Of Content Marketing - And How To Avoid Them (Expert Reports) External website

It’s fair to say we are truly in the age of content marketing, the...

 

Tablets: Redefining Consumer Experiences (Webcast) External website

As a nation, the UK is media and technology obsessed with over half of t...

 

Back to top ^